The Mediating Role of Impulsive Buying in The Relationship Between Fear of COVID-19 and Compulsive Buying: A Research on Consumers in Turkey

Küçükkambak, Selçuk Efe; Süler, Melek

doi:10.17233/sosyoekonomi.2022.01.09

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2024

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Cited by 3 publications

References 120 publications

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The buying impulse: delving into the psychological depths of irresistible buying behavior

Küçükkambak,

Çelik

2024

The Psychology and Neuroscience of Impulsivity

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The buying impulse: delving into the psychological depths of irresistible buying behavior

Küçükkambak,

Çelik

2024

The Psychology and Neuroscience of Impulsivity

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Knowledge mapping of impulsive buying behavior research: a visual analysis using CiteSpace

Gong,

Yee,

Lee

et al. 2024

Humanit Soc Sci Commun

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With the development of e-commerce, impulse buying behavior has transitioned from offline to online, presenting significant exploration value. This study aims to provide a comprehensive knowledge map and in-depth analysis of research on impulsive purchase behavior, helping readers understand the latest global trends in this field from 1967 to September 30, 2023. The study offers a visual analysis using CiteSpace, encompassing 704 academic articles on impulsive buying behavior published over 55 years. The status is revealed through collaboration networks, co-citation networks, and trend analysis. Researchers explore impulsive buying behavior in various contexts, with “e-commerce” being a primary focus. Notable new keywords include technology, customer satisfaction, perceived value, and virtual reality, among others. These terms contribute to future research directions. Overall, this pioneering research combines visual analysis to provide valuable insights and research recommendations for academics studying impulsive buying behavior.

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Fear, Influence, and Scarcity: Drivers of Impulsive Buying Behavior in Nepalese Consumers amidst the COVID-19 Pandemic

G.,

2024

British Journal of Management and Marketing Studies

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Impulsive purchasing behaviour is a situation where consumers make purchases without demanding consideration or forethought. This study investigated the factors which influenced this behaviour among Nepalese consumers during the COVID-19 pandemic. The study utilised a quantitative technique with descriptive and causal research design. It utilised a self-administered survey to collect data from 390 respondents living in metropolitan areas in Nepal. The study indicates three factors that led to impulsive buying behaviour during the pandemic: fear psychology, peer influence, and limited supply and availability of goods. The findings indicate that factors such as limited supply and availability of goods have a substantial influence on customers' inclination to make impulsive purchases. The study enhances the existing knowledge on consumer behaviour and crisis management by offering insights into the contextual factors that influence impulsive buying behaviour during a worldwide health crisis.

show abstract

The Mediating Role of Impulsive Buying in The Relationship Between Fear of COVID-19 and Compulsive Buying: A Research on Consumers in Turkey

Cited by 3 publications

References 120 publications

The buying impulse: delving into the psychological depths of irresistible buying behavior

The buying impulse: delving into the psychological depths of irresistible buying behavior

Knowledge mapping of impulsive buying behavior research: a visual analysis using CiteSpace

Fear, Influence, and Scarcity: Drivers of Impulsive Buying Behavior in Nepalese Consumers amidst the COVID-19 Pandemic

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