The moderating role of openness to experience: Influence of nostalgia on purchase intention

Putra, Rahmat Eka; Fariz, Muhammad

doi:10.24036/jkmb.10980300

Cited by 3 publications

(3 citation statements)

References 26 publications

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“…Consequently, staff members are likely to exhibit an enhanced level of creativity (Amabile, Conti, Coon, Lazenby, & Herron, 1996). In addition, positive feedback may stimulate creative behavior (Putra & Fariz, 2020), because followers seek to repay favorable leader treatment by engaging in in-role and extra-role performance (e.g., Martin, Thomas, Guillaume, Lee, & Epitropaki, 2016). Based on SET, digital leadership is predicted to promote creativity.…”

Section: Digital Leadership and Employee Creativitymentioning

confidence: 99%

Impact Of Digital Leadership on Small Medium Enterprises Resilience: The Mediating Role of Employee Creativity

Putra

Neswardi

Primadona

et al. 2023

AMR

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Survival of Small Medium Enterprises (SMEs) is important in uncertainty and rapid advancement of digitalization nowadays, which leads to significant changes in the business environment. SMEs must be able to be resilient and face turbulence to survive and maintain business continuity. To support this resilience, digital leaders are required to help enterprises transform and lead them to a more promising future. Thus, SMEs have a digital mindset so that they can recognize and exploit opportunities, as well as overcome the challenges of surviving in an increasingly dynamic environment. Based on Social Exchange Theory and Resource Base Theory, this study examines the relationship between digital leadership and SMEs resilience through the mediation of employee creativity. Based on a sample of 179 SMEs from various sectors in Indonesia. The data were analyzed using AMOS-SEM by assessing construct validity and reliability, as well as measurement and structural models. The analysis confirms the effect of digital leadership on SMEs' resilience. The findings also provide support for the mediating role of employee creativity. The ﬁndings reveal the effect mechanism of digital leaders on SMEs resilience and enrich the literature on antecedents of SMEs resilience. Practical implications and future research are also discussed.

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Section: Digital Leadership and Employee Creativitymentioning

confidence: 99%

Impact Of Digital Leadership on Small Medium Enterprises Resilience: The Mediating Role of Employee Creativity

Putra

Neswardi

Primadona

et al. 2023

AMR

View full text Add to dashboard Cite

show abstract

“…The findings of this meta-analysis show that the true r of openness to experience and online shopping intention is of moderate strength. This can happen because individuals with openness to experience become open to new experiences, more sensitive to the emotional stimulation of existing products when shopping and fulfill their hedonic needs, so that they get satisfaction from shopping online (Matzler, Wurtele, & Renzl, 2006;Putra & Fariz, 2020). Bosnjak et al (2007) stated that individuals with openness to experience tendency will develop a positive attitude towards online buying and selling transactions.…”

Section: Includedmentioning

confidence: 99%

Openness to Experience and Online Shopping Intention: A Meta-Analysis

Rahardjo

Mardianti

2023

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Previous published research has shown a correlation between openness to experience and online shopping intention. However, there is no research that reveals how true r and size effect are from the correlation of the two variables. This meta-analysis aims to measure the correlation between openness to experience and online shopping intention by considering the effect size. The total sample of this research is 14747 people from 17 studies who are considered eligible. The findings of this meta-analysis show that openness to experience has a significant positive correlation with online shopping intention at a weak level with 95% CI (0.09; 0.33). Similar results were also found in the group of internet users (95% CI [0.10; 0.36]), and the group of college students (95% CI [-0.240; 0.320]). The heterogeneity test showed good results and there was no publication bias.

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“…The studies by Wang (2010) and Kittikorn and Phanom Klee (2019) showed that stylish nostalgia, technology nostalgia, and nostalgic stories had a regulation effect on consumers’ nostalgia proneness and purchasing desire. The empirical studies by Marchegiani and Phau (2010) and Putra and Fariz (2020) illustrated that personal nostalgia intensity has a positive influence on brand awareness, attitudes, and purchase intention. Loveland et al (2010) and Hajlaoui and Gharbi (2020) indicated the relationship between brand preference and nostalgic feelings through empirical studies.…”

Section: Theoretical Foundationsmentioning

confidence: 99%

The Impact of Nostalgia Proneness on Online Donation Willingness: The Mediating Effect of Consumer-Brand Relationship

Zhang

Tao

2022

Front. Psychol.

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The rapid outbreak of COVID-19 wreaked havoc and brought a pause to the normal lives, and the labor market and human livelihoods were strongly negatively affected because of it. The emergence of groups that were unable to withstand various pressures has increased the appeal of donation behavior to a certain extent. Therefore, under the impetus of COVID-19 and digital background, online donation represented by Waterdrop financing has become popular. In the common difficult period, how to improve an individual’s willingness to donate online has become an urgent problem to be solved. To address this issue, on the basis of previous literature, we proposed a research hypothesis and a theoretical model of “nostalgia-relationship variables-donation”. After that, we determined the measurement scale, conducted a large sample survey, and finally conducted hypothesis testing through confirmatory factor analysis and structural equation modeling analysis. Through the above analyses, the study reached the following conclusions: the main influence factors of personal nostalgic proneness are insecurity, past experience, loneliness, and recovery from grief, among others. There is a positive causal link between nostalgia proneness and familial utility intensity and emotional utility intensity. The greater the degree of the nostalgia intensity of the donor, the more the trust placed in charitable organizations. The donors’ relationship commitment to charitable organizations significantly influences their online donation willingness. The main source of relationship commitment consists of emotional intensity, followed by trust, and finally, familial intensity.

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The moderating role of openness to experience: Influence of nostalgia on purchase intention

Cited by 3 publications

References 26 publications

Impact Of Digital Leadership on Small Medium Enterprises Resilience: The Mediating Role of Employee Creativity

Impact Of Digital Leadership on Small Medium Enterprises Resilience: The Mediating Role of Employee Creativity

Openness to Experience and Online Shopping Intention: A Meta-Analysis

The Impact of Nostalgia Proneness on Online Donation Willingness: The Mediating Effect of Consumer-Brand Relationship

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