The olive and imaginaries of the Mediterranean

Meneley, Anne

doi:10.1080/02757206.2019.1687464

Cited by 3 publications

(5 citation statements)

References 26 publications

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“…Our findings that religious, cultural information of olive has an impact on consumers' preference of olive oil follow the claim of Meneley [5] about the circulation of the imageries of the Mediterranean and the spread of olive oil. We investigated which kind of content in the imageries was more effective to the choice than others.…”

Section: Coefficient Coefficientsupporting

confidence: 83%

“…It supports our intuitive, the potential of information on religious and cultural traditions to be added-value to olive oil products in foreign markets. From the anthropological point of view based on Western discourses, Meneley claimed that the imageries of Mediterranean culture are formed in the North Atlantic society as a source of health benefits and sociability, and those imageries promote the use of olive oil [5].…”

Section: Literature Reviewmentioning

confidence: 99%

“…On the other hand, the elements that can be incorporated into value-added products as characteristics of olives in the Mediterranean world are not limited to health functions and taste. The terroir of olive oil combining local climates, landscapes, and cultures can be one of the attractiveness of the product [3][4][5][6].…”

Section: Introductionmentioning

confidence: 99%

“…However, it is crucial to measure the impact of religious and cultural values on olive oil consumers worldwide since religions and cultures are considered to affect consumer's buying behavior due to the roles to create social values that people depend on [16,17]. It is also because the images of the Mediterranean formed among foreign countries are considered to contribute to the circulation of olive oil under the global expansion of the market [5]. The question arises whether the religious, cultural images are valid to differentiate the Mediterranean olive oil, even in markets where consumers do not share the Mediterranean religions or its traditional cultures.…”

Section: Introductionmentioning

confidence: 99%

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Effect of Religious and Cultural Information of Olive Oil on Consumer Behavior: Evidence from Japan

2020

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The olive tree and oil are iconic in the Mediterranean culture and religions, and producers incorporate those associations into the packaging of olive oil products they distribute regionally. This study examines the impact of religious and cultural information about olive oil on consumer behavior. A choice experiment was conducted to survey Japanese consumers’ willingness to pay for olive oil products. Results show that consumers respond with varying degrees of favor to the characteristic of “produced in pilgrimage destination,” but if cultural and religious information related to olive is provided, their willingness to pay increases 6.7 times. Measurements of cross-effects show that consumers that are more educated respond favorably to cultural and religious imagery, whereas older consumers and those with more children respond less favorably. Empirical results imply those regional religious and cultural allusions could be used to differentiate and promote olive oil products in a culturally distinct market.

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Section: Coefficient Coefficientsupporting

confidence: 83%

Section: Literature Reviewmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

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Effect of Religious and Cultural Information of Olive Oil on Consumer Behavior: Evidence from Japan

2020

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“…Olea europaea L. is the most well-known plant in the Olea genus 13) . This species enjoys being consumed as food 14,15) . The polyphenols generated by the olive tree (Olea europaea) are found mainly in the tree s leaves and drupes.…”

Section: Introductionmentioning

confidence: 99%

Impact of Olive Oil Constituents on C-reactive Protein: <i>In silico</i> Evidence

et al. 2022

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or inhibitory effects, which aid in developing new and efficient therapeutics as lead molecules. VS exposes vast libraries of commercially available drug-like compounds that have been computationally tested against known structural targets and those projected to bind properly in experiments 7,8) .At numerous stages of drug development, pharmaceutical companies have made significant advancements in computer-aided drug design, including identifying new hits, enhancing molecule binding affinity in hit-to-lead, and lead optimization 9) . In addition, in silico approaches are frequently used in current drug design to assist in the knowledge of drug-receptor interactions. By exposing the mechanism of drug-receptor interactions, computational methodologies have been devised in the literature to Abstract: Pain is a sensation a humans sense as a protective mechanism against physical injury. This sensation is closely related to inflammation. It ranges from mild to highly obnoxious. It is well-known that the levels of the inflammatory biomarker, C-reactive protein (CRP), increase manifold in acute inflammation and pain. Olive oil, known to have many phytochemicals, has been traditionally used to alleviate pain. Amongst major phenolic compounds in olive oil are oleuropein (OLE), hydroxytyrosol (HT), tyrosol, and oleocanthal. Whether the analgesic and anti-inflammatory properties in olive oil are due to any specific interections is not known. Therefore, this study aimed to elucidate the possible anti-inflammatory and anti-nociceptive properties in those major phenolic compounds by using molecular docking software MOE 2015, comparing the energy value and binding site of phenolic compounds to that of well-known synthetic non-steroidal anti-inflammatory drugs (NSAIDs) and phosphocholine. The docking experiment showed that all compounds could directly interact with CRP. Oleuropein had the most potent interaction with CRP (-7.7580), followed by indomethacin (-6.0775), oleocanthal (-5.5734), ibuprofen (-5.3857), phosphocholine (-4.3876), HT (-4.2782), and tyrosol (-4.2329). Interestingly, the present study found other phytochemicals in olive oil that can be exploited as potential, safe, and cost-effective lead compound(s) for analgesic and anti-inflammatory activity, as supported by its molecular docking data.

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Isis Current Bibliography of the History of Science and Its Cultural Influences 2022

Neu¹

2022

Isis

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The olive and imaginaries of the Mediterranean

Cited by 3 publications

References 26 publications

Effect of Religious and Cultural Information of Olive Oil on Consumer Behavior: Evidence from Japan

Effect of Religious and Cultural Information of Olive Oil on Consumer Behavior: Evidence from Japan

Impact of Olive Oil Constituents on C-reactive Protein: <i>In silico</i> Evidence

Isis Current Bibliography of the History of Science and Its Cultural Influences 2022

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