After working as a manager in the retail sector for 15 years, he changed to an academic career to build on his managerial and marketing experience. Since 2004, Dr. Wickham has worked in various capacities at the University of Tasmania, and has develop teaching and research interests relating to corporate social responsibility, strategic management, sustainability, and reputation management in not-for-profit industry settings. Recently, Dr. Wickham has increased his research focus on the use of the resource-based view of the firm to explore the antecedents of strategic sustainability management, of which the knowledge management concept is key.