The Relationship between Status Consumption and Materialism: A Cross-Cultural Comparison of Chinese, Mexican, and American Student

Eastman, Jacqueline K.; Fredenberger, Bill; Campbell, David A.; Calvert, Stephen

doi:10.1080/10696679.1997.11501750

Cited by 199 publications

(206 citation statements)

References 13 publications

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“…In response, several scholars have attempted to examine the applicability of the original MVS across cultures. 7,8,17,18 While some scholars have examined differences and similarities related to MVS in a cross-cultural context by performing various mean, variance or correlation tests, 17,18 others have attested that such an approach may be inappropriate for studying a universal marketing construct because it dismisses measurement issues, particularly measurement equivalence. 7,8 Without evidence of measurement equivalence, one cannot make valid inferences about differences among cultures or genders because it is not clear whether observed mean differences are based on ' true ' differences or if they are due to differential item functioning across groups.…”

Section: Measurement Applicability Of Original Mvsmentioning

confidence: 99%

Cross-cultural equivalence of materialistic values scale (MVS): An exploratory study between the United States and Thailand

Watchravesringkan

2012

J Target Meas Anal Mark

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Owing to the theoretical and managerial importance of materialism, several attempts have been made to cross-culturally examine Richins and Dawon ' s Materialistic Values Scale (MVS).However, the foreign applicability of the scale remains inconclusive. The current research responded to calls related to the use of reverse-worded items and the development of a shorter version of a single scale that can be cross-culturally applicable by examining Richins and Dawson ' s MVS in two different countries that possess different socioeconomic conditions and cultural values. The United States ( n = 276) and Thailand ( n = 262) were examined through the use of multigroup confi rmatory factor analysis to assess measurement invariance. The fi ndings revealed a reduced 10-item three-factor model of materialism that might be applicable in cross-cultural studies. Implications and future research directions are also addressed.

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Section: Measurement Applicability Of Original Mvsmentioning

confidence: 99%

Cross-cultural equivalence of materialistic values scale (MVS): An exploratory study between the United States and Thailand

Watchravesringkan

2012

J Target Meas Anal Mark

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“…Such consumers seek selfsatisfaction, and will show this to those around him or her through visible evidence. 65 The fact that consumers desire to possess brands that exude brand symbols to refl ect their self-identity has numerous implications for their attitudes towards counterfeits of luxury brands. 66 As consumers are more conscious of brand prestige, their attitudes towards counterfeiting of luxury brands would be unfavourable.…”

Section: Brand Prestigementioning

confidence: 99%

Targeting buyers of counterfeits of luxury brands: A study on attitudes of Singaporean consumers

Phau

Teah²,

Lee

2009

J Target Meas Anal Mark

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“…The indicators used for status consumption in this research are explained by the following statements (Phau and Teah, 2009;Eastman et al, 1997): 1) Interested in products with status, 2) Probability to buy product with status, 3) Probability to pay more for a product with status, 4) The irrelevance of a product status, 5) The value of a 'high status' appeal.…”

Section: Variable Operational Definitionmentioning

confidence: 99%

“…The questionnaire was adopted from Teah (2009), Bearden et al (1989), Lichtenstein et al (1990), de Matos et al (2007, Wee et al (1995), Eastman et al (1997), Wang et al (2005) and Ang et al (2001) research in which English language is used. However, the questionnaire used in this study was translated into Indonesian language to ensure the understanding of the respondents towards the questions.…”

Section: Survey Instrumentmentioning

confidence: 99%

Factors Influencing Attitudes and Intention to Purchase Counterfeit Luxury Brands among Indonesian Consumers

Hidayat¹,

Diwasasri²

2013

IJMS

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The aim of the present research study is to examine the influence of antecedents of attitudes towards counterfeiting products of Indonesian consumers and its relationship to purchase intention of counterfeit products. The research mainly discussed the effect of social factors and personality factors towards consumer attitudes to buy counterfeit product, in this context is handbags. Approximately 250 respondents aged from 16-40 participated to give response for the survey gathered from questionnaire distribution. The analysis using path coefficient analysis show that social and personality factors has mostly significant impact towards attitudes. The study concluded that the more positive attitude of consumers towards counterfeit products will further strengthen the purchasing intentions while the higher the status of a consumers' consumption will not affect any change to both their attitude and willingness to purchase counterfeit products.

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The Relationship between Status Consumption and Materialism: A Cross-Cultural Comparison of Chinese, Mexican, and American Student

Cited by 199 publications

References 13 publications

Cross-cultural equivalence of materialistic values scale (MVS): An exploratory study between the United States and Thailand

Cross-cultural equivalence of materialistic values scale (MVS): An exploratory study between the United States and Thailand

Targeting buyers of counterfeits of luxury brands: A study on attitudes of Singaporean consumers

Factors Influencing Attitudes and Intention to Purchase Counterfeit Luxury Brands among Indonesian Consumers

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