A method for combining the FEA softwares, I-DEAS and MSC.Marc, with the iSIGHT design platform is presented to optimize die –pressing (DP) process. In the optimization design, two kinds of optimization algorithms, genetic algorithm (GA) and sequential quadratic programming (SQP), are employed. The result reveals that the residual stress is minimum under conditions that die rake angel equals to 48.50, dieing depth1.9, and friction factor 0.065. The above results give preference to design dieing form tools and process parameters.