The role of organizational capabilities in technology commercialization performance

Mukerji, Bhasker

doi:10.22215/etd/2008-06303

Cited by 1 publication

(2 citation statements)

References 103 publications

(161 reference statements)

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“…Table II summarizes the sample of this study. Performance is defined in the literature as "effectiveness in reaching levels of achievements on specified objective function, given the resources and constraints facing the organization" (Mukerji, 2008). Prior research suggests that commercialization performance was measured by multi-dimensional constructs such as financial and non-financial dimensions.…”

Section: Mediating Role Of Networking Capabilitymentioning

confidence: 99%

“…Financial dimension involves cases such as relative sales, return on assets, stock returns, market share, market growth and sales growth and so on (Jo and Park, 2017;Mu et al, 2016;Zahra and Nielsen, 2002). Non-financial dimension, on the other hand, includes cases like time to market, marketability of new products, product innovations, frequency of introduction of new products, the number of patent and so on (Mukerji, 2008;Zahra and Nielsen, 2002). The non-financial dimensions of commercialization performance refer to the progress contributing to the success of business rather than the results indicating the actual success of business (Jo and Park, 2017).…”

Section: Mediating Role Of Networking Capabilitymentioning

confidence: 99%

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Social media usage and commercialization performance: role of networking capability

Ganjeh

Khani

Tabriz

2019

JSTPM

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Purpose This paper aims to propose and test a research model that links social media usage with networking capabilities on the commercialization performance. Design/methodology/approach The target population of this study consisted of 530 managers and experts in knowledge-based firms in Science and Technology Parks of Isfahan (Iran), which were active in the electronics and electronic engineering, bio, renewable energy, nano and information and communication technologies. To determine the effects of the social media and networking capability on the commercialization performance in knowledge-based firms, this study collected the data through a questionnaire survey with knowledge-based firms and conducted statistical analysis. The unit of analysis is the entire firm. The random sampling method was applied in this study. This study mainly uses the validated existing scales of previous studies on Likert-type scales with response options ranging from 1 to 5. To increase the response rate and accuracy, the researchers in this study also conducted phone and e-mail survey. A total of 230 questionnaires were conducted to remove the questionnaires with inadequate or missing answers, and the final 220 cases were selected as valid samples. Findings First, this research confirmed that social media usage can positively improve commercialization performance. Second, this research confirmed the mediating role of the networking capability on the relationship between social media usage and commercialization performance. In fact, social media tools represent a potential vehicle to help firms create better relationships with partners and increase commercialization performance via these mechanisms. Originality/value This study contributes to the existing literature by integrating the domains of social media usage and business networks perspective. Social media has revolutionized the way firms interact with business partners. A salient characteristic of today’s business setting is that partners use social media to nurture and sustain their network relationships with others (Kim et al., 2016). Moreover, based on the dynamic capability theory and business networks perspective, the authors introduce the impression management capability as a networking capability dimension that has been neglected and mentioned only briefly.