2015
DOI: 10.1080/14783363.2015.1104245
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The strategy for enhancing consumer intention to dine at green restaurants: three-phase decision-making model

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Cited by 20 publications
(24 citation statements)
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References 39 publications
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“…Consumers' intention to adopt was also influenced by restaurant operators' performance (Chen et al, 2017; Park, Chae, et al, 2020). In addition to green practices, green restaurants were also expected to provide quality food, service (Nandini & Kumar, 2019; Shapoval et al, 2018; Trafialek et al, 2019), and ambiance to ensure consumers' patronage (Chen et al, 2015; Kwok et al, 2016; Wu et al, 2019; Yu et al, 2018).…”
Section: Thematic Focimentioning
confidence: 99%
See 1 more Smart Citation
“…Consumers' intention to adopt was also influenced by restaurant operators' performance (Chen et al, 2017; Park, Chae, et al, 2020). In addition to green practices, green restaurants were also expected to provide quality food, service (Nandini & Kumar, 2019; Shapoval et al, 2018; Trafialek et al, 2019), and ambiance to ensure consumers' patronage (Chen et al, 2015; Kwok et al, 2016; Wu et al, 2019; Yu et al, 2018).…”
Section: Thematic Focimentioning
confidence: 99%
“…Consequently, research addressing the issues of consumers' green restaurant adoption has become popular in the last decade (Filimonau et al, 2017; Lo et al, 2020; Moon, 2021), particularly regarding consumers' willingness to pay a price premium at a green restaurant (e.g., Hu et al, 2014; Nicolau et al, 2020; Shin et al, 2019). Moreover, a significant body of knowledge is now emerging, which investigates the role of both consumer and restaurant characteristics on green restaurant visit intention (Chen et al, 2017; Kim et al, 2013), patronage (Yu et al, 2018), and other behavioral actions. In fact, Myung et al (2012) noted that, in 2012, there were only three studies related to consumer behavior in green restaurants.…”
Section: Introductionmentioning
confidence: 99%
“…This means values and norms surrounding the consumers influence them to behave in a sustainable manner. Chen et al (2017), used structural equation modelling and proved that subjective norm influences the sustainable consumer behaviour.…”
Section: Literature Reviewmentioning
confidence: 99%
“…The key success factors (KSFs) refer to the utilization of unique assets, technologies, resources and activities for firms to maintain their competitive advantages (Ansoff, 1984; Korneta, 2019). Rockart (1979) indicates that by identifying the KSFs, managers can effectively concentrate on their resources in a timely manner in order to enhance the firms' performance and competitiveness based on the RBV (Chen et al. , 2017a, b).…”
Section: Introductionmentioning
confidence: 99%