“The Superhero in Our Hearts Is Chairman Mao”: The Structurating of Chinese Sojourners' Conceptualizations of (Super)Hero Identities

Chen, Yea‐Wen; Li, Li; Lou, Shanshan

doi:10.1080/10646175.2016.1169956

Cited by 2 publications

(3 citation statements)

References 11 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…Superheroes serve as a potent foundation for designing renewable energy mascots, carrying a powerful symbolic message of strength and influence. Superheroes embody iconic representations of individuals possessing extraordinary abilities capable of profoundly impacting the world [21]. By associating renewable energy with these superhero figures, we effectively communicate the idea that renewable energy sources hold the potential for substantial positive change, exerting a significant influence on our planet.…”

Section: Superheromentioning

confidence: 99%

Developing an engaging and effective mascot design for promoting alternative energy source awareness

Kurniawati Homan,

Sondang Silitonga,

Witabora

2023

Gelar.Jurnal.Seni.Budaya

View full text Add to dashboard Cite

Alternative energy sources are one of the solutions that can help address the issues of the energy crisis and global climate change. Indonesia has joined other countries in pursuing the implementation of a net-zero emissions policy by 2050. Due to Indonesia's geographic location, which is situated across the equator, the country can benefit from the use of alternative solar energy. According to data from the Ministry of Energy and Mineral Resources, Indonesia's potential solar energy capacity can reach around 4.8 KWh/m2, equivalent to 112.000 GWp, but currently, only about 10MWp is being utilized. This number highlights the need for Indonesia to develop a strategic plan for harnessing its solar energy resources. Visual communication design can play a significant role in the success of this transition. One highly effective form of visual communication is the use of a mascot. A mascot serves as a storyteller; it is memorable and embodies the core values of what it represents. It is a powerful tool for conveying messages to the audience. The creation of this mascot aims to engage the masses in the adoption of alternative energy sources and plays a crucial role in appealing to the emotional aspect of the audience, influencing their decision-making process regarding energy sources. This research focuses on the creative process of designing the mascot's visual representation. Using a three-step design research approach, we have identified the visual elements necessary to develop the mascot's shape, form, color, and characteristics. The resulting mascot design symbolizes a brighter future for energy consumption. It's important to note that this research exclusively addresses the visual aspect of the mascot. Further studies are required to assess the mascot's effectiveness across different forms of media serving specific purposes.

show abstract

Section: Superheromentioning

confidence: 99%

Developing an engaging and effective mascot design for promoting alternative energy source awareness

Kurniawati Homan,

Sondang Silitonga,

Witabora

2023

Gelar.Jurnal.Seni.Budaya

View full text Add to dashboard Cite

show abstract

“…However, some related studies about heroism in Chinese culture may give us some insights. For example, Chen et al (2016) found that collectivism was an integral aspect of Chinese superheroes. More specifically, superheroes tend to be perceived as those who are willing to shoulder greater responsibilities to fulfill others’ needs.…”

Section: Perception Of Heroes In Collectivistic Culturesmentioning

confidence: 99%

“…However, previous studies did not consider the influence of cultural differences on perceptions of different types of heroes. As mentioned previously, the narratives of heroism in Chinese culture tend to emphasize that heroes should sacrifice their own interests to serve one’s country and focus on the construction of nationalism and patriotism ( Chen et al, 2016 ; Zeng & Chan, 2020 ). The findings from Studies 1–4 demonstrated that Chinese participants were more likely to use patriotic to define a hero compared with American participants.…”

Section: Studymentioning

confidence: 99%

On Cultural Differences of Heroes: Evidence From Individualistic and Collectivistic Cultures

Sun

Kinsella

Igou

2023

Pers Soc Psychol Bull

View full text Add to dashboard Cite

Building on earlier research that examined the characteristics people associate with heroes, our research examined similarities and differences of the hero stereotype across cultures. Specifically, in Study 1 ( N = 209) and Study 2 ( N = 298), we investigated lay perceptions of heroes among participants from a collectivistic culture. In Study 3 ( N = 586), we examined whether group membership could be determined by participants’ centrality ratings of the combined set of hero features. In Study 4 ( N = 197), we tested whether the hero features that distinguish American and Chinese participants, when used to describe a target person, influence the impression that the target person is a hero. In Study 5 ( N = 158) and Study 6 ( N = 591), we investigated cultural differences in perceptions of different types of heroes (e.g., social, martial, civil) and the influence of individualism and collectivism on the perception of those heroes.

show abstract

“The Superhero in Our Hearts Is Chairman Mao”: The Structurating of Chinese Sojourners' Conceptualizations of (Super)Hero Identities

Cited by 2 publications

References 11 publications

Developing an engaging and effective mascot design for promoting alternative energy source awareness

Developing an engaging and effective mascot design for promoting alternative energy source awareness

On Cultural Differences of Heroes: Evidence From Individualistic and Collectivistic Cultures

Contact Info

Product

Resources

About