Civil constructions significantly contribute to greenhouse gas emissions and entail extensive energy and resource consumption, leading to a substantial ecological footprint. Research into eco-friendly engineering solutions is therefore currently imperative, particularly to mitigate the impact of concrete technology. Among potential alternatives, shot-earth-concrete, which combines cement and earth as a binder matrix and is applied via spraying, emerges as a promising option. Furthermore, this composite material allows for the incorporation of nano and micro-fillers, thereby providing room for enhancing mechanical properties and providing multifunctional capabilities. This paper investigates the damage detection capabilities of a novel smart shot-earth concrete with carbon microfibers, by investigating the strain sensing performance of a full-scale vault with a span of 4 meters, mechanically tested until failure. The material's strain and damage sensing capabilities involve its capacity to produce an electrical response (manifested as a relative change in resistance) corresponding to the applied strain in its uncracked state, as well as to exhibit a significant alteration in electrical resistance upon cracking. A detailed multiphysics numerical (i.e. mechanical and electrical) model is also developed to aid the interpretation of the experimental results. The experimental test was conducted by the application of an increasing vertical load at a quarter of the span, while modelling of the element was carried out by considering a piezoresistive material, with coupled mechanical and electrical constitutive properties, including a new law to reproduce the degradation of the electrical conductivity with tensile cracking. Another notable aspect of the simulation was the consideration of the effects of the electrical conduction through the rebars, which was found critical to accurately reproduce the full-scale electromechanical response of the vault. By correlating the outcomes from external displacement transducers with the self-monitoring features inherent in the proposed material, significant insights were gleaned. The findings indicated that the proposed smart-earth composite, besides being well suited for structural applications, also exhibits a distinctive electromechanical behaviour that enables the early detection of damage initiation. The results of the paper represent an important step toward the real application of smart earth-concrete in the construction field, demonstrating the effectiveness and feasibility of full-scale strain and damage monitoring even in the presence of steel reinforcement.