2016
DOI: 10.1177/2167479516636638
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“This Is Who We Are!” National Identity Construction and the 2014 FIFA World Cup

Abstract: Drawing on the literature on American nationalism and the social identity perspective, this study examines the effects of mediasport on nationalized attitudes, using both rhetorical and experimental approaches. First, a rhetorical analysis examined the nationalistic themes featured in the game promotional ad of the United States versus Ghana soccer match in World Cup 2014, linking these themes to the republicanism/liberalism paradox in American political thought. Using the social identity perspective, we predi… Show more

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Cited by 21 publications
(8 citation statements)
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“…A study conducted by Atwell-Seate et al (2016) [38] examined the prominent emotional and violent influences during the aftermath of sporting events, finding that emotional factors play an important role on the feelings of spectators. In this way, they are able to participate in the successes and failures of their teams, generating a feeling of shared social identity, which can lead to nationalistic feelings [24,26,43,47,51].…”
Section: Discussionmentioning
confidence: 99%
“…A study conducted by Atwell-Seate et al (2016) [38] examined the prominent emotional and violent influences during the aftermath of sporting events, finding that emotional factors play an important role on the feelings of spectators. In this way, they are able to participate in the successes and failures of their teams, generating a feeling of shared social identity, which can lead to nationalistic feelings [24,26,43,47,51].…”
Section: Discussionmentioning
confidence: 99%
“…Scholars have frequently used social identity theory (SIT) and social categorization theory (SCT) to understand different types of identification among sports fans (Atwell Seate, Ma, lles, McCloskey, & Parry-Giles, 2017). SIT is credited to Tajfel and Turner (1979) who isolated general assumptions of social identity.…”
Section: Identification and Sitmentioning
confidence: 99%
“…Fans' intentions to follow one-day cricket advertisements with nationalistic rhetoric themes enhances the patriotic attitudes through which fans seeks to gratify social identity-based needs among them (Atwell Seate et al, 2017). Therefore, adding patriotism in advertising can be used by sports marketers to convince fans to follow one-day cricket.…”
mentioning
confidence: 99%