The effect of 2-hydroxypropyl-b-cyclodextrin (HPbCD) on solubility, stability and oral bioavailability of curcumin by external factors adjustment, was investigated with an aim of a simple, stable and effective formulation. The phase solubility studies showed the solubility of curcumin increased slightly with increasing pH. However, the apparent stability constant (K S ) were found to decrease with increasing pH from 1.29 9 10 4 M -1 at pH 3.0 to 5.22 9 10 3 M -1 at pH 7.0. The thermodynamic parameters were calculated for inclusion complex formation in aqueous solution. Interestingly, it could be concluded that the degrees of curcumin stability improved by HPbCD grew with increasing drugcyclodextrin binding ability. Furthermore, in vivo study not only revealed that the bioavailability of curcumin after oral administration to rats was significantly improved by curcumin/HPbCD inclusion complex, but also showed more dramatic changes in the plasma concentration-time curve (1752.76-866.70 ng mL -1 h) and the peak plasma concentration (370.10-178.11 ng mL -1 ) of drug by formation of complexes in pH 3-7 solution.Keywords Cyclodextrin Á Curcumin Á Phase solubility Á Stability Á Pharmacokinetics Abbreviations CD Cyclodextrin HPbCD 2-Hydroxypropyl-b-cyclodextrin HPLC High performance liquid chromatography S 0 Solubility in a medium in the absence of CD K S Apparent stability constant for the drug-CD interaction [C 0 ] The initial concentration of drug [C t ] The time-dependent concentration of drug DH Values of enthalpy change DS Values of entropy change DG Variation of Gibbs free energy kObserved first-order rate constant of drug k 0 Observed first-order rate constant of drug in the absence of CD k C Observed first-order rate constant for the inclusion complex E a Activation energy (the amount of energy needed to initiate a chemical process, most often a reaction) R.S.D.Relative standard deviation C max Maximum plasma concentration T max Time required to reach C max AUC Total area under the plasma concentrationtime AUC (0-24) Total area under the plasma concentrationtime curve from 0 to 24 h AUC (0-?) Total area under the plasma concentrationtime curve from time zero to infinity