Tourist Ports and Yachting: The Case of Sardinia.

Abstract

The aim of this work is to describe the situation of nautical tourism in one of the largest islands in the Mediterranean through the analysis of the marinas and the sailing habits of the boaters. After outlining the typology, characteristics and functions of the marinas in the introduction, we briefly present the quantitative-qualitative analysis methodology that was carried out through interviews to the stakeholders and subsequent processing of the original information obtained. The presentation of the results concerns the context of Italian ports and then focuses on Sardinia in terms of ports and berths. The discussion, on the other hand, is based on the original analysis of the use of Sardinian ports, the navigation mode of the boaters, including the characteristics of the boats used. In the conclusions, it is emphasized that Sardinia is at the centre of a boating area that extends to the Upper Tyrrhenian Sea, within which it represents a hub and the favourite area for the most important and rich segment of yachts. This, however, does not preclude existing structures from pursuing an improvement in the supply from the point of view of environmental compatibility, of the quality of the services offered and, above all, of a stronger connection to the tourist offer of the hinterlands. Tourist Ports and Yachting: The Case of SardiniaA possible development of the present study may cover other similar cases in the Mediterranean, regarding in particular the specific aspect of the degree of openness towards the boaters coming from "continental" territories.Keywords: Nautical tourism, tourist ports, survey, data-analysis, Sardinia-Italy. ResumenEl objetivo de este trabajo es analizar la situación del turismo náutico en una de las islas más grandes del Mediterráneo mediante la caracterización de la fortaleza de sus puertos turísticos y de los hábitos de navegación de los deportistas. Tras el marco general de la introducción, se explica la tipología, características y funciones de los puertos deportivos; así como la metodología seguida para el análisis cualitativo y cuantitativo de la información primaria obtenida a través de un proceso de encuestación a los agentes clave. Los resultados muestran la situación y estado actual de los puertos italianos y permiten conocer en detalle el caso de Cerdeña en relación a sus puertos y atraques. La discusión de los resultados, sin embargo, gira en torno al análisis de los rasgos de los usuarios de los puertos sardos y a la modalidad de navegación de los deportistas, incluyendo las características de los barcos utilizados. Las conclusiones subrayan que Cerdeña se encuentra en el centro de una amplia área de navegación como es el Alto Tirreno, donde desempeña un papel fundamental al ser la zona preferida del segmento de mayor poder adquisitivo que atraca con naves de recreo. Este hecho no excluye que las estructuras existentes en la isla deban perseguir una mejora de la oferta en términos de sostenibilidad ambiental, calidad de los servicios, y sobre todo, en establecer mej...

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