Tourist Satisfaction and Revisit Intention: The Role of Attraction, Accessibility, and Facilities of Water Park Tourism

Abstract

Although it is crucial to investigate the effect of tourism components on satisfaction and revisit intention, there has not been any similar study that specifically explores the perception of young tourists visiting water parks. This study aims to investigate the effect of attraction, accessibility, and facilities on satisfaction and revisit intention. Using quantitative research methods with 269 young water park tourists, the data were analyzed by using SEM-PLS modeling. The results reveal that attraction, accessibility, and main facilities are significant predictors of satisfaction and revisit intention of young wate r park tourists. Meanwhile, the role of supporting facilities is not as important as the main ones. Support facilities do not impact revisit intention through young tourist satisfaction, even though tourists are satisfied with the support facilities, these supporting facilities do not make them intend to revisit. This study also discovers an interesting finding, that support facilities, both directly and indirectly, had no effect on revisit intention, and satisfaction does not mediate the effect of support facilities on revisit intention. These findings provide a meaningful insight for water park managers to provide tourism components that satisfy visitors so they have a strong intention to revisit.

Why Are International Tourists Satisfied With Ecotourism in the Mekong Delta, Vietnam?

“…Indeed, tangible factors contribute positively to the quality service experience of tourists (Hai et al, 2023). The finding is consistent with studies proposed by Ibrahim et al (2015), Shah et al (2018), Long (2019), Masrurul (2019), Thuy (2020), Hong et al (2022), Cheraghzadeh et al (2023, Sapkota et al (2023), andSugiama et al (2024).…”

“…Talukder et al (2024) established a positive relationship between the quality of ecological services (reliability, responsiveness, assurance, empathy, tangibles) and tourist satisfaction with Kuakata destination in Bangladesh. Sugiama et al (2024) identified that attractiveness, accessibility, and facilities are significant predictors of satisfaction and intention to revisit water parks among young tourists.…”

“…In recent decades, many studies have demonstrated that tourist satisfaction is influenced by various factors such as trust (Ibrahim et al, 2015;Cilliers et al, 2018;Shah et al, 2018;Long, 2019;Masrurul, 2019), responsiveness (Ibrahim et al, 2015;Cilliers et al, 2018;Shah et al, 2018;Long, 2019;Masrurul, 2019;Thi et al, 2020), assurance (Shah et al, 2018;Thuy, 2020;Hong et al, 2022;Cheraghzadeh et al, 2023;Sapkota et al, 2023;Son et al, 2023), empathy (Shah et al, 2018;Long, 2019;Masrurul, 2019;Thanh and Ha, 2021), tangible elements (Ibrahim et al, 2015;Shah et al, 2018;Long, 2019;Masrurul, 2019;Thi et al, 2020;Thuy, 2020;Hong et al, 2022;Cheraghzadeh et al, 2023;Sapkota et al, 2023;Sugiama et al, 2024), and local characteristics (Thanh and Ha, 2021;Son et al, 2023).…”