Towards an appropriate business model for m-commerce

Yuan, Yufei; Zhang, Jason J.

doi:10.1504/ijmc.2003.002459

Cited by 120 publications

(57 citation statements)

References 12 publications

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“…In addition, with the emergence of player-centric mobile payment services, new mobile payment business models are being introduced [16]. Both remote and proximity type of mobile payment systems have witnessed evolution of technologies such as Infrared (IR) and Bluetooth combined with services such as Interactive Voice Response (IVR), Short Message Service (SMS), Radio Frequency Identification (RFID)/2D bar codes, Wireless application Protocol (WAP), contactless interface to chip-enabled payment technology, Near-Field Communication (NFC) enabled mobile phones, contactless stickers, tags, mobile browsers, mobile apps and m-wallets [5] [17].…”

Section: The Need For the Studymentioning

confidence: 99%

Analysis of Mobile Payment Influencing Factors

Venkatraman¹

2018

Computer Science &Amp; Information Technology

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Section: The Need For the Studymentioning

confidence: 99%

Analysis of Mobile Payment Influencing Factors

Venkatraman¹

2018

Computer Science &Amp; Information Technology

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“…Atendiendo a Zhang et al (2013), el móvil proporciona a los usuarios una conectividad permanente e instantánea con la empresa. En este sentido, la eficiencia del comercio móvil en cuanto a ahorro de tiempo para el cliente, se presenta en la literatura como un beneficio especialmente valorado (Yuang y Zhang, 2003;Laukkanen y Pasanen, 2008). Finalmente, Lee y Ho (2010) afirman que uno de los factores de éxito que permite a las empresas que realizan comercio móvil crear ventajas competitivas sostenibles es la accesibilidad, entendida como la capacidad de contactar con el usuario en cualquier momento (como ocurre en los sistemas de alertas, entre otros).…”

Section: El Comercio Móvil B2c: La "B" (Business)unclassified

El éxito del Comercio Móvil B2C: factores de adopción y propuestas de valor de las empresas

López‐Catalán

Gutiérrez

Jiménez

2017

Cuad. Estud. Empres.

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RESUMENLa literatura ha analizado ampliamente los factores que afectan a la adopción del comercio móvil (CM) por parte de los consumidores. Sin embargo, no ha abordado de la misma manera las propuestas de valor que el empresario puede incorporar a su oferta comercial, derivadas de las características propias del canal. Para ello, este trabajo resulta original al desarrollar una visión integradora que aborda la relación B2C en el comercio móvil. En esta línea, el objetivo de este trabajo es definir propuestas de valor basadas en la tecnología móvil incluyendo los factores involucrados en el éxito del comercio móvil desde el punto de vista del consumidor. Para conseguir este objetivo, se utiliza información secundaria y se hace una extensa revisión de la literatura que permite hacer una clasificación de las diferentes propuestas de valor sugeridas en la literatura. El estudio muestra una recopilación de los factores que favorecen la adopción del comercio móvil desde el punto de vista del consumidor, y los relaciona con seis tipos de proposiciones de valor sobre las que las empresas interesadas en la venta por móvil pueden articular su negocio para lograr que el consumidor adopte este tipo de compra.

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“…The underlying principle behind this increasing interest is the conception that it is not the technology itself, but rather the design of the business model, that actually determines success (Yuan and Zhang 2003), and allows high-technology companies to achieve their strategic outcomes by developing relevant and desired services and applications. For example, Chesbrough and Rosenbloom (2002) argue that "a successful business model creates a heuristic logic that connects technical potential with the realization of economic value" (p. 529).…”

Section: The Role Of Business Models In Service Design and Engineeringmentioning

confidence: 99%

The Design and Engineering of Mobile Data Services: Developing an Ontology Based on Business Model Thinking

Al-Debei

Fitzgerald

2010

Human Benefit Through the Diffusion of Information Systems Design Science Research

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Abstract. This paper addresses the design and engineering problem related to mobile data services. The aim of the research is to inform and advise mobile service design and engineering by looking at this issue from a rigorous and holistic perspective. To this aim, this paper develops an ontology based on business model thinking. The developed ontology identifies four primary dimensions in designing business models of mobile data services: value proposition, value network, value architecture, and value finance. Within these dimensions, 15 key design concepts are identified along with their interrelationships and rules in the telecommunication service business model domain and unambiguous semantics are produced. The developed ontology is of value to academics and practitioners alike, particularly those interested in strategic-oriented IS/IT and business developments in telecommunications. Employing the developed ontology would systemize mobile service engineering functions and make them more manageable, effective, and creative. The research approach to building the mobile service business model ontology essentially follows the design science paradigm. Within this paradigm, we incorporate a number of different research methods, so the employed methodology might be better characterized as a pluralist approach.

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Towards an appropriate business model for m-commerce

Cited by 120 publications

References 12 publications

Analysis of Mobile Payment Influencing Factors

Analysis of Mobile Payment Influencing Factors

El éxito del Comercio Móvil B2C: factores de adopción y propuestas de valor de las empresas

The Design and Engineering of Mobile Data Services: Developing an Ontology Based on Business Model Thinking

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