Transaction cost, price risk perspective and marketing channel decision of small-scale chili farmers in Tra Vinh Province, Vietnam

Hung, Pham Quoc; Khải, Huỳnh Việt

doi:10.18488/journal.1005/2020.10.1/1005.1.68.80

Cited by 5 publications

(2 citation statements)

References 20 publications

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“…Keputusan terhadap memilih saluran pemasaran merupakan keputusan penting bagi petani karena setiap saluran memiliki tingkat keuntungan dan biaya tertentu (Hung & Khai, 2020). Pemasaran memainkan peran penting bagi petani skala kecil untuk memberikan pendapatan yang stabil dan berkelanjutan (Safi et al 2018).…”

Section: Abstrakunclassified

Faktor-Faktor yang Memengaruhi Pilihan Saluran Pemasaran Tandan Buah Segar Pada Perkebunan Rakyat

Arwan

Tinaprilla

2023

J. Indones. Agribus

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Palm oil is a leading commodity of plantations that has an important role in economic activity, including in the Nunukan Regency. Palm oil marketing is carried out by farmers in the form of fresh fruit bunches, there were several marketing channels that farmers use in the sell of fresh fruit bunches such as assemblers wholesalers, and cooperatives. The selection of marketing channels is the most complex decision faced by farmers. The purpose of this study is analyzing the factors influencing the choice decisions of marketing channels smallholders farmers in the Nunukan Regency. The selection of research places was conducted purposively and the determination of respondents using purposive and snowball sampling methods. The number of samples in this study is 40 farmers. This study used primary data obtained through interviews while secondary data obtained from related agencies. The research method is carried out descriptively to describe the marketing channels that are formed as well as multinomial logistic regression analysis to see the factors that have an influence on the selection of channels to be used in marketing. The results showed that farmers sell fresh fruit bunches through three marketing channels namely, assembler (76,22 percent), wholesalers (10,91 percent), and cooperatives (14,85 percent). Based on a statistical analysis of multinomial logistic regression showed that the age of farmers, farming experience, the price of fresh fruit bunches, and cash payment method have a significant influence on the selection of marketing channels used in the sale of fresh fruit bunches.

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Section: Abstrakunclassified

Faktor-Faktor yang Memengaruhi Pilihan Saluran Pemasaran Tandan Buah Segar Pada Perkebunan Rakyat

Arwan

Tinaprilla

2023

J. Indones. Agribus

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“…The performance analysis of supply chain actors is calculated using the DEA method with the assumption of output-oriented CRS (Sadati, Nayedar, Zartash, & Falakodin, 2021;Hung & Khai, 2020). That is, how much output must be produced using the same amount of input, so that the DMU becomes efficient.…”

Section: Supply Chain Institutional Performancementioning

confidence: 99%

Corn Supply Chain in Central Java Province: Marketing Channel Efficiency and Chain Institutional Performance Approach

Zuhri

Rahayu

Kusnandar

et al. 2023

JICP

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Increasing corn production requires a supply chain to channel production from farmers to consumers. The supply chain of corn as a raw material for animal feed in Central Java Province is not yet well managed because each farmer or business is still carried out individually. The aim of the study was to analyze the supply chain picture based on the Food Supply Chain Network and the efficiency of the corn agribusiness supply chain in Central Java. Sampling techniques from farmers using proportional random sampling and snowball sampling methods will lead researchers to the next informant or to related institutions to the final consumer. Data analysis uses the FSCN, Marketing Margin, Farmer's Share and DEA methods. There are five corn agribusiness marketing channels in Central Java Province. Marketing margin and farmer's share with the Farmer-Cooperative-Consumer chain being the most efficient. Farmer-Village Trader-SubDistrict Trader-District Trader-Consumer marketing channel being the least efficient. Technical efficiency at the farmer level was 2%, at the village trader level 40%, at the subdistrict and district trader levels 37.5%, at the cooperative level 66.67%, at the animal feed company level 40% and at the poultry farmer level 25%.

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Research on the influence of transaction costs and social capital on the circulation channels of ecological products in rocky desertification areas

Xiong

Huang

2022

Environ Sci Pollut Res

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Transaction cost, price risk perspective and marketing channel decision of small-scale chili farmers in Tra Vinh Province, Vietnam

Cited by 5 publications

References 20 publications

Faktor-Faktor yang Memengaruhi Pilihan Saluran Pemasaran Tandan Buah Segar Pada Perkebunan Rakyat

Faktor-Faktor yang Memengaruhi Pilihan Saluran Pemasaran Tandan Buah Segar Pada Perkebunan Rakyat

Corn Supply Chain in Central Java Province: Marketing Channel Efficiency and Chain Institutional Performance Approach

Research on the influence of transaction costs and social capital on the circulation channels of ecological products in rocky desertification areas

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