2022
DOI: 10.21460/serenade.v1i1.6
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Transformasi Budaya Lokal Menjadi Desain Produk Kontemporer Dengan Metode IMO

Abstract: Di pasar global, produk yang inovatif adalah produk yang tidak hanya baik secara estetika tapi juga harus memiliki nilai. Salah satu strategi efektif untuk meningkatkan identitas produk di pasar global adalah dengan mengaplikasikan budaya dan kearifan lokal dalam desain produk. Untuk itu perlu diteliti kerangka yang membantu para desainer produk untuk menstranslasikan budaya lokal dengan tepat dan baik. IMO adalah metode analisa artefak budaya yang terdiri dari tiga elemen yaitu inner (dalam), middle (tengah) … Show more

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“…The IMO method serve as a means of translating cultural elements into design elements, formulated by Leong & Clark (2003), with an ethno-mathematics approach. This method was modified based on an article titled "Transforming Local Culture into Contemporary Product Design using the IMO Method" (Gumulya & Meilani, 2022). The table below presents the concept of IMO within the context of culture and features of contemporary design.…”
Section: Imo Methodsmentioning
confidence: 99%
“…The IMO method serve as a means of translating cultural elements into design elements, formulated by Leong & Clark (2003), with an ethno-mathematics approach. This method was modified based on an article titled "Transforming Local Culture into Contemporary Product Design using the IMO Method" (Gumulya & Meilani, 2022). The table below presents the concept of IMO within the context of culture and features of contemporary design.…”
Section: Imo Methodsmentioning
confidence: 99%