Turn Your Online Engagement in Chronic Disease Management from Zero to Hero: A Multi-Dimensional Continuous-Time Evaluation

Zhou, Tongxin; Yan, Lu; Wang, Yingfei; Tan, Yong

doi:10.2139/ssrn.3320076

Cited by 1 publication

(1 citation statement)

References 25 publications

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“…For users, posting PA journals mainly plays the role of SM. This is also consistent with recent studies (Yan, 2018, 2020; Zhou et al , 2019). For example, Yan (2020) adopts the weight-loss journals similar to PA journals as the proxy of SM for the weight-loss process.…”

Section: Methodssupporting

confidence: 94%

Understanding the effects of self-peer-platform incentives on users' physical activity in mobile fitness apps: the role of gender

Yin

Yan

et al. 2021

ITP

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PurposeMobile fitness apps (MFAs) are increasingly popular for people to promote physical activity (PA) and further enhance health status via behavioral change techniques (BCTs), but the phenomenon of users abandoning MFAs is still common. For improving users' PA and decreasing dropout rates of MFAs, this study intends to gain insights into the effects of major BCTs-based incentive factors on users' PA under MFAs context and the gender differences in their effects.Design/methodology/approachBased on self-determination theory, three major incentive factors were chosen from the perspective of self-peer-platform incentives, i.e. self-monitoring (SM), social support (SS) and platform rewards (PR). A dataset of 4,530 users from a popular mobile fitness app was collected and was analyzed using fixed effects models.FindingsThe results show that all three types of incentive factors are positively associated with users' PA. The estimated effect sizes can be ordered as: SM > PR > SS. Moreover, social support has a stronger positive impact on PA of females than males, whereas platform rewards have a weaker positive effect on PA of females than males. In addition, the results also indicate there are no significant gender differences in the effect of self-monitoring.Originality/valueThere is insufficient research on systematically examining the effects of different types of incentive factors of MFAs on users' PA in one study. This study extends the current understanding of incentive factors by simultaneously examining different incentive factors and the role of gender. The findings can also provide insightful guidance for the design of MFAs.

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