“…Issues critical to economic development, sustainability and stability in the South African context, include: poverty alleviation, addressing of health issues such as HIV/AIDS, improving education, controlling industrial pollution, promoting environmental conservation, preventing resource depletion, addressing land redistribution, improving governance and government capacity to manage development processes, housing and access to credit (African Institute for Corporate Citizenship, undated;de Jongh, 2004;Visser, Middleton and McIntosh, 2005). These issues have traditionally not been considered to be the responsibility of business.…”