UMKM Goes Online Regulasi E-Commerce

Meinarni, Ni Putu Suci; Iswara, Ida Bagus Ary Indra; Wijaya, I Nyoman Saputra Wahyu; Willdahlia, Ayu Gede

doi:10.31219/osf.io/bxg2t

Cited by 3 publications

(3 citation statements)

References 1 publication

Supporting

Mentioning

Contrasting

Order By: Relevance

“…It is proven that in 2020, MSMEs are able to absorb domestic workers by 89.17 percent. Then able to contribute to contribute to GDP by 60 percent (Meinarni, 2020). This means that MSMEs have a major role in the sustainability of the country's economic cycle.…”

Section: Understanding Smesmentioning

confidence: 99%

See 1 more Smart Citation

The Role of Digitalization in Expanding MSME Market Access

Halida¹,

Wilantini

2022

Quant. Econ. Manag. Stud.

View full text Add to dashboard Cite

The pandemic period has succeeded in shifting many habits, one of which is the direct market which has turned into an online market. Digital transformation is important to implement today in order to keep up with market trends. The convenience and practicality that are the advantages of the digital system are able to expand market access for MSMEs. One of the MSMEs that is trying to implement digitalization to expand market access is Apotek Anugerah Bluto Medika. The purpose of this study is to analyze the role of digitization in expanding market access for Apotek Anugerah Bluto Medika and analyze its marketing prospects through the involvement of digitalization. This research is a descriptive qualitative research. Data obtained from interviews, observations, and documentation. The results of this study show that digitalization has an important role for Apotek Anugerah Bluto Medika, especially in the field of marketing, namely to attract old customers and new customers to find out more about Apotek Anugerah Bluto Medika through the digitalization transformation process that is being developed. The prospects obtained by pharmacies from this digitization process are in the form of convenience in providing information, consulting and social services, community aspirations services in the form of criticism and suggestions, product services and so on to the wider community regarding health. Although it cannot be denied that there are still some obstacles faced in the digital transformation process.

show abstract

Section: Understanding Smesmentioning

confidence: 99%

“…MSMEs tend to use and utilize raw materials from local natural resources. So that if the economic situation of a country experiences a crisis, MSMEs do not really feel the impact (Meinarni, 2020).…”

Section: Characteristics Of Smesmentioning

confidence: 99%

The Role of Digitalization in Expanding MSME Market Access

Halida¹,

Wilantini

2022

Quant. Econ. Manag. Stud.

View full text Add to dashboard Cite

show abstract

“…7/46/PBI/2005, qardh is defined as borrowing and borrowing funds without compensation for the obligation of the borrower to return the principal of the loan in a lump sum or installments within a certain period of time. Thus, this kind of financing is only given in an emergency, or it can also be given to MSMEs at the beginning of their establishment, but has a good reputation in the sense of the honesty of their managers (Ni Putu Suci Meinarni, 2020).…”

Section: Optimization Of Sharia Banking Financing Products For Micro ...mentioning

confidence: 99%

Optimization of sharia bank products for micro, small and medium enterprises (MSMEs) in Indonesia during COVID-19

Suhirman

2022

ijhs

View full text Add to dashboard Cite

This study aims to show that the empowerment of MSMEs by Islamic banks is the key to the revival of the national economy after the COVID-19 pandemic. The reality of Micro, Small and Medium Enterprises (MSMEs) in Indonesia actually has two implications for shari'a banks. MSMEs are both an opportunity and a challenge. On the one hand, the dominant number of MSMEs is a very promising and potential market share for shari'a banks that want to expand market share and make profits at the same time. That way, the failure of shari'a banks to pursue a 10% market share in 2020 due to the pandemic can be achieved in 2022. On the other hand, because MSMEs are high-risk and lack the requirements to be financed due to all of their faults and restrictions, sharia banks are faced with the challenging task of financing them. The profit that can be expected from MSMEs is not proportional to the risk taken. The results of the study concluded that through product engineering methods, Islamic banks as ummat financial institutions are able to optimize their products for micro, small and medium enterprises (MSMEs).

show abstract

Pengembangan Usaha Kerajinan Ingke Melalui Pelatihan Pemasaran Modern (E-Marketing) dan Pembentukan Kelompok Usaha

Wijaya¹,

Mahardika²,

Aryawati³

et al. 2022

JPMWP

View full text Add to dashboard Cite

Ditengah pandemi covid-19, banyak pengrajin yang berhenti melakukan produksi karena kesulitan dalam melakukan pemasaran, sehingga pendapatan menjadi menurun. Melalui kegiatan pengabdian ini di pengrajin diberikan pelatihan dalam pemasaran yang diharapkan dapat menjadi solusi di tengah menghadapi covid-19. Metode yang digunakan dalam pengabdian ini adalah Participatory Rural Appraisal (PRA). Tahapan yang dilakukan sebelum kegiatan dilaksanakan berawal dari FGD, penentuan jadwal dan lokasi, penentuan peserta, pelaksanaan kegiatan dan evaluasi. Hasil pengabdian ini adalah terbentuknya kelompok usaha bersama pada pengrajin ingke. Hasil pengabdian ini juga memuat strategi yang dapat dilakukan oleh para pengrajin ingke dalam memasarkan produk kerajinan dengan pemanfaatan teknologi. Sebanyak 12 peserta atau sebesar 86 persen (%) pengrajin berhasil memasarkan produknya melalui media sosial yang dimiliki dan marketplace, dan berhasil membentuk sebuah kelompok usaha yang beranggotakan sebanyak 14 orang pengrajin.

show abstract

UMKM Goes Online Regulasi E-Commerce

Cited by 3 publications

References 1 publication

The Role of Digitalization in Expanding MSME Market Access

The Role of Digitalization in Expanding MSME Market Access

Optimization of sharia bank products for micro, small and medium enterprises (MSMEs) in Indonesia during COVID-19

Pengembangan Usaha Kerajinan Ingke Melalui Pelatihan Pemasaran Modern (E-Marketing) dan Pembentukan Kelompok Usaha

Contact Info

Product

Resources

About