PURPOSE OF THE STUDY This study discusses the various forms of online fraud that are becoming more prevalent in India as well as their root reasons. The main aim of this study is to focus on the scammers' modus operandi of conducting fraud. The study also provides information on how to deal with online fraud, prevent the misuse of social networking sites or the Internet, and how it is becoming a greater threat to online retailers, customers, and enterprises. METHODOLOGY The purpose of this research is to undertake a systematic review of the literature available on the analysis of online fraud. FINDINGS E-commerce data manipulation is a large field of fraud involving the Internet. These data are susceptible to numerous crimes involving the misuse of information as well as security fraud. All of these occurrences of online fraud call for novel preventive measures, such as legislation amendments, efficient data coding, and fraud mitigation strategies.