Undergraduate business students' attitudes towards CSR and competitiveness of Serbian economy

Abstract

This paper presents the findings of the research dealing with the importance of corporate social responsibility (CSR) and its connections with competitiveness. The authors deal with competitiveness of enterprises, as well as activities that promote socially responsible business in Serbia. Special attention is given to the review and analysis of research results of Serbian undergraduate business students' attitudes on CSR and competitiveness. In a five-year-period the research included over 3,300 examinees. The population was built on students from universities and business schools located in total 22 cities and municipalities in Serbia. The research was conducted using questionnaire. Among other, the research has shown that a number of examinees were not informed of the CSR. Students experience the Serbian economy as uncompetitive and have identified several factors that are lacking in the development of competitiveness.

Does board diversity affect quality of corporate social responsibility disclosure? Evidence from Pakistan

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Consumers’ Perception of CSR Activities: What Does it Mean for Companies?

“…It is of interest to observe how our results and conclusions align with previous studies on the topic of CSR conducted in Serbia. In their longitudinal study, Cockalo et al (2015) show that the young population in Serbia and in the region is every year more and more acquainted with the term CSR and that they actively use the Internet to inform themselves on CSR and CSR active companies. Interestingly, they also point out that a high percentage of the respondents were not able to name a company operating on the domestic market which is socially responsible.…”

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