2011
DOI: 10.1016/j.jretconser.2010.12.007
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Understanding music consumption through a tribal lens

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Cited by 24 publications
(27 citation statements)
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“…Baby boomers reported a preference for owning a CD. This is perhaps better illustrated in the findings of the aforementioned qualitative study by Nutall et al (2011) where one female teenager commented: 'I think there's a generational difference. For older people there's a preference for CDs and records as they were the only way [for them] to access music' (p. 155).…”
Section: The Collector: Age and Habitual Purchasing Behaviourmentioning
confidence: 98%
See 2 more Smart Citations
“…Baby boomers reported a preference for owning a CD. This is perhaps better illustrated in the findings of the aforementioned qualitative study by Nutall et al (2011) where one female teenager commented: 'I think there's a generational difference. For older people there's a preference for CDs and records as they were the only way [for them] to access music' (p. 155).…”
Section: The Collector: Age and Habitual Purchasing Behaviourmentioning
confidence: 98%
“…To the casual listener, none. To some music fans, in Nutall et al's (2011) words techys, quality is likely to be an important factor when deciding whether or not to buy recorded music. Similarly, non-price related measures in hard copies such as liner notes etc (as argued by North and Hargreaves, 2008) are likely to discourage pursuing pirated versions of music.…”
Section: This Machine Is Obsolete: Value and Qualitymentioning
confidence: 99%
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“…But also reflects the variability and multiplicity of tribal association [10]. Younger people are increasingly concerned with the nuances of piracy and the effect on artists and their needs.…”
Section: Literature Review and Secondary Researchmentioning
confidence: 99%
“…Drawing on focus group interviews conducted among Nigerians, Tade and Akinleye adopted the rare approach of exploring music piracy from the point of view of pirates, musicians and producers. Nutall et al (2011), in their study of music consumption, identify six different 'tribes' of consumers: loyalist; experience seeker; preacher; revolutionist; techy; and conventionalist. Whilst the authors acknowledge overlaps between 'tribes', their findings serve to demonstrate the potential for a segmented approach to music marketing in a world where technology has created different types of music listener (e.g.…”
Section: Alternative Approaches To Researching Piracy: the Need For Imentioning
confidence: 99%