“…Such a leadership model enhances employees' enthusiasm and creativity, propagates inside and outside the company and generates an attitude to take care of the social, ethical and environmental aspects involved in the 'internal and external' life of the enterprise, such as the welfare of employees, a good working environment, the work-life balance, relationships with the territory (ISVI, 2017). The leadership is centred on moral and action competencies which manifests in particular in terms of attention to people and their human and professional growth, as well as enhancing trust, justice, inducing to find out confidence, courage and strength to overcome the difficulties, positively face challenges, promote change and manages successes (Kaptein, Accordingly, we can argue that corporate sustainable behavior originates from the good character of corporate decision-makers who are searching for the good life, both in their actual living inside and outside the company (Blok et al, 2015), thus leading the authentic CSR and the orientation towards sustainability (Osagie et al, 2017). Moreover, the virtue ethics perspective allows us to acknowledge a moral emancipation and engagement in corporate sustainable behaviour at the individual and organizational level.…”