Urban Tourism Destination Image Perception Based on LDA Integrating Social Network and Emotion Analysis: The Example of Wuhan

Abstract

Tourism destination image perception aims to depict the urban tourism image from the perspective of the perception of tourists, which, therefore, sheds new light on the advancement and innovation of urban tourism. The model proposed in this study can effectively describe the image perception of a tourism destination, with its research conclusions providing a vital referential basis for the sustainable development of urban tourism. Combined with LDA, we construct the research framework of tourism destination image perception and then take the online comments of popular scenic spots in Wuhan on Ctrip Travel as an example. The results show that four aspects are included in tourists’ perception of the city image of Wuhan: experience, history culture, leisure service, and tourist destination. Among them, the social network of the experience dimension is most closely related. In addition, emotion analysis illustrates that tourists’ emotional tendencies tend to be positive under the four perceptual dimensions.

Using Social Media Data to Explore Urban Land Value and Sentiment Inequality: A Case Study of Xiamen, China

“…In an urban environment, multiple spatial elements lead to substantial differences in residents' living conditions and experiences, which may reflect large sentiment differences, resulting in unbalanced regional development and unequal health of residents [5,6]. Therefore, observations and analyses of urban residents' sentiments can provide urban planning decision-makers with feedback to inform planning decisions, narrowing regional development differences and promoting environmental health and equity [7][8][9].…”

The impact of national tourism day festivals on inbound tourism: A spatial difference-in-differences approach

“…Hence, this study sheds light on the relevance of national tourism festival celebrations and of building a city’s tourism brand image in promoting subsequent inbound tourism at the city level. This has important theoretical implications for destination tourism brand management and impression building and can effectively expand related theories in these fields, such as the tourism destination image theory (Chen et al, 2021; Chen and Li, 2018; Hosany et al, 2006) and the brand management theory of tourist destinations (Ceylan et al, 2021; Jeong and Kim, 2020; Kovačić et al, 2022).…”

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