Use of Social Media in Enhancing Farmer’s Satisfaction Level on Agricultural Extension Services: A Case Study of Farmers Club in Thoubal District, Manipur

Abstract

Social media is the use of Facebook, Youtube, Whatsapp, Blogs, Twitter, My Space and LinkedIn for the purpose of communication, sharing photos as well as videos (Acheaw and Larson, 2015;Balkrishna and Deshmuk, 2017;Thakur and Chander, 2018). However for the purpose of this study social media is captured within the use of internet through Facebook, Whatsapp, Youtube, Instagram, Telegram messenger as well as other Messengers for communication and sharing of information, innovations on latest technologies by sharing of photos and videos (Barau and Afrad, 2017). Teenagers and young adults have especially embraced these sites as a way to connect with their peers, share information, reinvent their personalities, and showcase their social lives. It is also astounding to accept as true that in little as two short decades, the evolution of the Internet and social media has taken place right before our eyes. It was only in 1991 that the World Wide Web became public, Article History