Using a preamble to increase presence in digital virtual environments

Smolentsev, Alexander; Cornick, Jessica E.; Blascovich, Jim

doi:10.1007/s10055-017-0305-4

Cited by 29 publications

(12 citation statements)

References 25 publications

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“…Narrative is often used to provide context and framing to a VR application, and there is evidence that the inclusion of narrative impacts both presence and CS. The influence of a “preamble” on presence has recently been established (Smolentsev et al, 2017): When participants initiate a VR task in a digital environment similar to their own physical location, the sense of presence (single item scale) increased significantly compared to when the digital environment portrayed a different physical location. The authors stated that the benefit of a familiar environment on the sense of presence is achieved by establishing a physical continuity between the user’s experience in the real environment and the virtual landscape.…”

Section: Associations With Other Variablesmentioning

confidence: 99%

Presence and Cybersickness in Virtual Reality Are Negatively Related: A Review

2019

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In order to take advantage of the potential offered by the medium of virtual reality (VR), it will be essential to develop an understanding of how to maximize the desirable experience of “presence” in a virtual space (“being there”), and how to minimize the undesirable feeling of “cybersickness” (a constellation of discomfort symptoms experienced in VR). Although there have been frequent reports of a possible link between the observer’s sense of presence and the experience of bodily discomfort in VR, the amount of literature that discusses the nature of the relationship is limited. Recent research has underlined the possibility that these variables have shared causes, and that both factors may be manipulated with a single approach. This review paper summarizes the concepts of presence and cybersickness and highlights the strengths and gaps in our understanding about their relationship. We review studies that have measured the association between presence and cybersickness, and conclude that the balance of evidence favors a negative relationship between the two factors which is driven principally by sensory integration processes. We also discuss how system immersiveness might play a role in modulating both presence and cybersickness. However, we identify a serious absence of high-powered studies that aim to reveal the nature of this relationship. Based on this evidence we propose recommendations for future studies investigating presence, cybersickness, and other related factors.

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Section: Associations With Other Variablesmentioning

confidence: 99%

Presence and Cybersickness in Virtual Reality Are Negatively Related: A Review

2019

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“…Therefore, the quality must be sufficiently high to make the VE appear real. More realistic environments increase navigation ease and task accuracy and even time spent in the simulation (Meijer et al, 2009), even with only low levels of immersion (Smolenstev et al, 2017). Vividness and detail increase the simulation experience, especially when users are more task-oriented (Wallet et al, 2011).…”

Section: Quadrant Ii: Simulationsmentioning

confidence: 99%

Prioritizing marketing research in virtual reality: development of an immersion/fantasy typology

Cowan

Ketron

2019

EJM

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Virtual reality (VR) is of increasing interest to marketers because it can be used to explore and proactively shape long-term futures, co-create value with consumers, and foster consumer-brand engagement. Yet, to date, the field lacks a cohesive framework for approaching VR research; thus, the objective of this systematic literature review is to provide such a framework and highlight research opportunities. Approach: First, after conducting a systematic literature review, we highlight VR themes instrumental to flow and propose a typology for VR research using realism-fantasy and immersion as dimensions. Next, we review the current state of empirical research for each quadrant. Finally, we synthesize research within each quadrant, specifying criteria and considerations for conducting research. In doing so, we propose an agenda for marketing research, centered on methodological, future studies, and consumer-related contributions. Findings: VR themes instrumental to flow include the avatar, application quality, and interactivity. We find, contrary to some conceptualizations of VR, that all applications are capable of producing flow. Conflicting research and gaps are highlighted in the findings section and summarized in Table 3. Additionally, while prior research seems to draw from findings of other VR applications in advancing knowledge in general, the results of the literature review suggest that VR applications should be treated uniquely. Finally, we propose highly immersive VR applications as more conducive to future studies research. Originality/value: The objective of this paper is to examine varying opportunities for VR research given flow and fantasy potential and to prioritize VR research.

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“…To establish a baseline recording for the physiological measures, we first put participants into a pre-recorded 360° IVE of the empty lab room where they were currently standing. This also functioned as a method to increase presence in the IVE for participants ( Smolentsev et al, 2017 ) and lasted 3 min in total. The Oculus Rift VR headset was then removed and participants were asked to carefully read the instruction sheet intended to prepare them for the experimental manipulation.…”

Section: Methodsmentioning

confidence: 99%

Investigating Reflexive Responses to Explicit and Implicit Forms of Social Exclusion Using Immersive Virtual Environment Technology

Prendergast

Schubert

2020

Front. Psychol.

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Humans are strongly affected by social exclusion, a multifaceted and complex phenomenon of social life. However, individuals tend to respond differently depending on a multitude of individual and contextual factors. Firstly, with a view to increasing the ecological validity and experimental control of an exclusion manipulation in the laboratory setting, we made use of immersive virtual environment technology (IVET; an Oculus Rift Virtual Reality headset) to create a new exclusion paradigm. Secondly, given that a recent meta-analytic report on reflexive responses (i.e., affect and physiology) to manipulations of exclusion in the laboratory setting cites inconsistencies across findings ( Blackhart et al., 2009 ), we focused on the form of exclusion manipulated to illustrate how this factor may help to explain the divergences in responses. We thus investigated how explicit and implicit forms of social exclusion may have a differential impact on self-reported affect, as well as on electrodermal and cardiovascular activity. Results from this laboratory study conducted with a varied sample of the local population made salient the affordances of IVET as a tool in exclusion research. They also helped to reconcile the conflicting findings in the literature relating to differences in the level of negative affect generated and shed light on physiological arousal in the wake of being excluded in different ways.

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Using a preamble to increase presence in digital virtual environments

Cited by 29 publications

References 25 publications

Presence and Cybersickness in Virtual Reality Are Negatively Related: A Review

Presence and Cybersickness in Virtual Reality Are Negatively Related: A Review

Prioritizing marketing research in virtual reality: development of an immersion/fantasy typology

Investigating Reflexive Responses to Explicit and Implicit Forms of Social Exclusion Using Immersive Virtual Environment Technology

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