2012
DOI: 10.1016/j.sbspro.2012.07.010
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Using Group Brainstorming in Industrial Design Context: Factors Inhibit and Exhibit

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Cited by 8 publications
(5 citation statements)
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“…The distinction between creative problem solving and brainstorming is an important one. Brainstorming is only one of many structured techniques for use at the idea generation stage (Stage 4) and is frequently misunderstood (Osborn, 1957) in the absence of an awareness of the underlying principles of quantity breeds quality, and deferred judgment (Boddy, 2012; Heslin, 2009; Osborn, 2004; Paulus et al, 2011; Putman & Paulus, 2009; Zainol et al, 2012).…”
Section: Discussionmentioning
confidence: 99%
See 1 more Smart Citation
“…The distinction between creative problem solving and brainstorming is an important one. Brainstorming is only one of many structured techniques for use at the idea generation stage (Stage 4) and is frequently misunderstood (Osborn, 1957) in the absence of an awareness of the underlying principles of quantity breeds quality, and deferred judgment (Boddy, 2012; Heslin, 2009; Osborn, 2004; Paulus et al, 2011; Putman & Paulus, 2009; Zainol et al, 2012).…”
Section: Discussionmentioning
confidence: 99%
“…Similar to the role of gymnasiums in the development and maintenance of physical fitness through a range of training programs there is a need for training in creative thinking skills (e.g., Puccio, Firestien, Coyle, & Masucci, 2006). Brainstorming, probably the most well-known technique for idea generation, is also the most criticized in the popular press, yet is well supported in the academic literature (e.g., Boddy, 2012; Chen, Marsden, & Zhang, 2012; Paulus, Kohn, & Arditti, 2011; Putman & Paulus, 2009; Zainol, Yusof, Mastor, Sanusi, & Ramli, 2012). Numerous alternative creativity training programs have evolved in the demand to enhance organizational innovation.…”
Section: Introductionmentioning
confidence: 99%
“…Melalui penggunaan cara brainwriting, diharapkan salah satu dari tiga faktor penghambat kinerja brainstorming dapat ditekan, yaitu Production blocking. (Zainol et al, 2012). Production blocking ini muncul ketika dalam satu kelompok diskusi ada kompetisi untuk menyampaikan gagasan sehingga dapat menurunkan minat selama proses menunggu untuk menyampaikan gagasan tersebut.…”
Section: Penyusunan Dan Penentuan Atribut Kebutuhan Pelangganunclassified
“…Brainstorming melibatkan tim desain yang terdiri dari dosen dan mahasiswa di laboratorium teknologi dan komputasi, yang bidang studinya adalah desain produk. Melalui keterlibatan tim desain, faktor ownership of the topic selama proses brainstorming dapat meningkatkan kinerja brainstorming (Zainol et al, 2012) Zadry et al, 2015). Penyebaran kuesioner terbatas pada individu yang bekerja dalam proses pengukusan singkong pada UKM krepek tette.…”
Section: Penyusunan Dan Penentuan Atribut Kebutuhan Pelangganunclassified
“…Brainstorming is a technique for stimulating creativity though spontaneous generation of ideas with a goal to solve a particular problem (Osborn, 1957). Although brainstorming can be performed by individual, often it is implemented and investigated in terms of group work (Zainol et al, 2012;Aiken et al, 1994;Barki and Pinsonneault, 2001).…”
Section: Brainstormingmentioning
confidence: 99%