“…The most usable platform for social media analytics was twitter. 77.27% of the reviewed articles use twitter as the social media platform and the study found that most of the analytics performed in twitter platform was sentiment analysis; Su and Chen (2016), Vorvoreanu et al (2013), Bukhari et al (2012), Xiang et al (2016), Park et al (2016), Stieglitz (2012), Myaeng (2016, Weiler (2013), Anyanwu (2019), Shang et al (2018), Dong et al (2019), Xu et al (2019), Dahal et al (2019), Singh et al (2018), Kannan et al (2018), Culotta (2010), Martinez et al (2019), Al Kubaizi et al (2015), Saravan and Perepu (2019), Alamsyah (2017), Barrelet et al (2016), Chen (2016), Chumwatana and Wongkolkitsilp (2019), Tian et al (2019), He et al (2019), Hu et al (2011), Sachdeva andMc Caffrey (2018), Udanor et al (2016), Wu et al (2018), Santander et al (2020, Ghosh et al (2017), Araya et al (2017, Rahmani et al (2013), andVon Hoffen et al (2019). 18.18% of the reviewed articles used Facebook; Vorvoreanu et al (2013), Bukhari et al (2012), Dias et al (2018), Jain et al (2015, Saravan and Perepu (2019), Chumwatana and Wongkolkitsilp (2019), Cvijikj andMi...…”