Utilizing customer knowledge in innovation: antecedents and impact of customer involvement on new product performance

Cui, Anna Shaojie; Wu, Fang

doi:10.1007/s11747-015-0433-x

Cited by 380 publications

(417 citation statements)

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“…None of the previous studies fully reported ways in which prosumers can share knowledge with enterprises and public organizations (e.g., Aghamirian et al, 2013Aghamirian et al, , 2015Choi & Shah, 2014;Cui & Wu, 2015;Prahalad & Ramaswamy, 2004;Trejo et al, 2016). This study is complementary with findings related to paramount issues for prosumers' knowledge utilization in organizations presented in Figure 1, i.e.…”

Section: Not Supportedsupporting

confidence: 57%

“…Prosumers' knowledge is becoming an increasingly important asset for contemporary organizations and is one of the most important contributors to improving added value and enhancing organizations' performance (Aghamirian et al, 2013;Cui & Wu, 2015;Omotayo, 2015;Panni, 2015;Shihab & Lestari, 2014;Taherparvar et al, 2014;Trejo et al, 2016). Practical cases confirm that enterprises and public organizations expect prosumers to share their knowledge through prosumer-oriented projects.…”

Section: The Value Of Prosumers' Knowledge For Organizationsmentioning

confidence: 99%

“…Nonetheless, just a few of them focus on the possibilities of using external knowledge sources among which prosumers' knowledge seems to become more and more essential (Cui & Wu, 2015;Geri, Gafni, & Bengov, 2017;Panni, 2015;Taherparvar et al, 2014).…”

Section: The Value Of Prosumers' Knowledge For Organizationsmentioning

confidence: 99%

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The Ways of Prosumers’ Knowledge Sharing with Organizations

Ziemba

Eisenbardt

2018

IJIKM

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Aim/Purpose: The main purpose of this paper is to answer the research question whether the ways in which prosumers share their knowledge with enterprises and public organizations are in line with the ways in which enterprises and public organizations expect them to get engaged in knowledge sharing. Background: Contemporary consumers do not wish to be passive consumers anymore. They want to satisfy their consumption needs by products’ evaluation, co-designing, co-creation and co-reconfiguration. They can do that by sharing their knowledge with enterprises and public organizations. Such consumers are referred as ‘prosumers’. Methodology: The research process consisted of a survey among prosumers and online observations of enterprises and public organizations. A final research sample includes 388 prosumers and 90 organizations. Contribution: This work contributes to existing research on utilizing consumers’ knowledge in business and public organizations by identifying and examining ways of consumers’ knowledge sharing with such organizations. Findings: It was found that there are differences between the ways in which prosumers share knowledge with organizations in comparison with the ways in which enterprises and public organizations expect them to get engaged in knowledge sharing. Prosumers mainly share their knowledge by evaluating products, whereas organizations mainly expect prosumers to get engaged in knowledge sharing by creating and designing products. In addition, it was found that enterprises have bigger expectations as to prosumers’ engagement in knowledge sharing than public organizations. Recommendations for Practitioners: This study provides practitioners with guidelines for prosumers’ knowledge utilization, especially helping them understand which ways prosumers use to share knowledge. Recommendation for Researchers: Researchers may consider the findings of the current study useful to conduct further research on customer knowledge sharing with organizations using our approach and developing own research contexts. Future Research: This study examines Polish prosumers and organizations operating in the Polish market. It is advisable to extend the research to other countries and compare the results.

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Section: Not Supportedsupporting

confidence: 57%

Section: The Value Of Prosumers' Knowledge For Organizationsmentioning

confidence: 99%

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The Ways of Prosumers’ Knowledge Sharing with Organizations

Ziemba

Eisenbardt

2018

IJIKM

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“…Prosumers' knowledge is the most important asset for most sectors engaged in contemporary business and is one of the most important contributors in improving business value and enhancing business performance [6], [27]- [30]. It is categorized into three types [31], [32]:…”

Section: B Prosumers' Knowledge Sharing With Enterprisesmentioning

confidence: 99%

Information and Communication Technologies for Supporting Prosumers Knowledge Sharing – Evidence from Poland and United Kingdom

Ziemba¹,

Eisenbardt²,

Mullins³

2016

Annals of Computer Science and Information Systems

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Abstract-InformationConsumers who share their knowledge with enterprises with the aim of creating values and benefits for enterprises and their own consumption are known as "prosumers," whereas the process in which they share knowledge with enterprises is consistent with the notion of "prosumption"[12]- [17]. In general, prosumption refers to situations in which prosumers share knowledge not only with enterprises, but also with other prosumers to produce things of value for enterprises, and also for themselves.Given that advances in ICTs have made it easier to share knowledge and these ICT developments have made the world increasing interconnected, many enterprises recognise there are challenges to employ the appropriate ICTs to facilitate knowledge sharing with prosumers. In considering the complexity of prosumption, prosumers' knowledge sharing initiatives and the variety of ICTs, enterprise must often confront these challenging tasks in deciding what type of ICTs to deploy in support of their prosumption initiatives.The existing studies mostly examine ICTs for knowledge management in enterprises [18]-[23]. Researchers argued that ICTs play an important role in acquiring, codifying, storing, creating, sharing and applying knowledge that can be crucial for effective decision making and control at all levels.The authors of this paper, following an extensive review of the literature, did not uncover any deep studies to interpret how ICTs support prosumers' knowledge sharing with enterprises. This reveals a need to study the ICTs that should be adopted and used by enterprises to better enable prosumers' knowledge sharing. Therefore, conducting research among prosumers and enterprises should contribute to greater understanding of the use of ICTs for prosumers' knowledge sharing and should help fill the gap in the existing body of knowledge.In light of the above limitations, this paper focuses on investigating the choice of ICTs supporting prosumers' knowledge sharing in Poland and the UK. Its aim is to indicate the ICTs that are currently used by prosumers in comparison with the preferred ICTs expected to be used by prosumers.The paper is structured as follows. Section I is an introduction to the subject. Section II states the theoretical background of ICTs for supporting prosumers' knowledge sharing and poses a research question. Section III describes the research methodology. Section IV presents the research findings on ICTs used and expected to be used by prosumers to facilitate knowledge sharing. Section V provides the study's contributions and limitations, and implications for the findings and considerations for future investigative work.

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“…While more and more firms acknowledge the importance of computer-mediated platforms to innovation performance, very few studies have taken the firms' perspectives to investigate the organizational mechanisms needed to facilitate user involvement in computer-mediated platforms (Cui and Wu, 2016). In addition, little is known about which types of computer-mediated platforms firms should be more involved with, in order to improve innovation performance.…”

Section: Introductionmentioning

confidence: 99%

Managing online creativity for improving innovation performance

Tien

Cheng

2017

Internet Research

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Purpose -Building on the socio-cultural theory and the climate literature, the purpose of this paper is to examine: how to effectively manage computer-mediated platforms to improve innovation performance, and which types of computer-mediated platforms firms should be more involved with. Design/methodology/approach -The multivariate mediated regression method and relative effect analysis were employed to test the model. Findings -Analyses reveal that online creative climate mediates the effects of the perceived innovation policy on both novelty and meaningfulness of creative behaviors. In addition, online creative climate is positively related to both radical and incremental innovation performance. Further, the relative performance results of the four types of computer-mediated platforms are found to be unequal. Practical implications -The results suggest to managers that establishing creative climates in computermediated platforms is a promising approach to improve firms' innovation performance. The results further indicate that managers should acknowledge the advantages and limitations of each type of computer-mediated platform in order to increase innovation performance. Otherwise, firms may misallocate resources and investment efforts in computer-mediated platforms. Originality/value -By categorizing computer-mediated platforms into four types, this study provides the first synthesis of personal interactions that occur in computer-mediated environments. This study presents the first empirical assessment of how creative climate can be used as a facilitator for improving innovation performance and which type of computer-mediated platforms is more appropriate for radical or incremental innovations.

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Utilizing customer knowledge in innovation: antecedents and impact of customer involvement on new product performance

Cited by 380 publications

References 147 publications

The Ways of Prosumers’ Knowledge Sharing with Organizations

The Ways of Prosumers’ Knowledge Sharing with Organizations

Information and Communication Technologies for Supporting Prosumers Knowledge Sharing – Evidence from Poland and United Kingdom

Managing online creativity for improving innovation performance

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