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Kristiana, Wiwin Agus; Achlaq, Mochamad Mizanul; Anindito, Benediktus; Nugroho, Aryo; Darujati, Cahyo; Al-Azam, Moh Noor

doi:10.1109/eecsi.2018.8752953

Cited by 3 publications

(1 citation statement)

References 9 publications

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“…The internet and smartphone technology [5] provides more opportunities for candidates to socialize their vision and mission. The internet can reach a wider audience with a lower budget.…”

Section: Introductionmentioning

confidence: 99%

A Decision Guidance for Solving Success Rate Political Campaign Using Distance Weighted kNN in Nassi-Shneiderman Framework

Nugroho¹,

Sumpeno²,

Fujisawa³

et al. 2021

IJIES

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Campaigns on online social media are becoming intriguing because all parties can compete with each other. Various content can be created to support or defeat one another. Interaction is important to control the battlefield in the face of disinformation. The campaign team must be able to increase interaction and reporting it as a form of achievement. The reality is that the campaign team has not been able to provide a measurable report on the success rate of political campaign interaction on social media. This is because there is no standardization in measuring these interactions. This fact inspires to build a model for measuring campaign interaction on social media. This model will be able to help the campaign team. This study uses a dataset from a governor election campaign in Indonesia which is then tested on a presidential election campaign dataset in America. The model was built using machine learning with the k classification method Nearest Neighbor (kNN) and Distance Weight kNN (DWkNN). The research stages were arranged using the Nassi-Shneiderman Framework. This framework describes the stages and comparison of the use of the KNN and the DWkNN from the training to testing stages in an easy to understand manner. The kNN and DWkNN training stages showed excellent accuracy results of nearly 100%. Furthermore, at the testing stage using the crossvalidation method with a variety of fold 5 to 20 variations showed excellent results, namely 99.89% on the governor election dataset and a range of 98% on the American presidential election dataset. This classification model has been tested using several datasets from several candidate social media accounts. We also created a dataset campaign interaction. This study shows that the proposed model can outperform previous studies. So, that it provides novelty in the form of a campaign interaction guide model for the campaign team.

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“…The internet and smartphone technology [5] provides more opportunities for candidates to socialize their vision and mission. The internet can reach a wider audience with a lower budget.…”

Section: Introductionmentioning

confidence: 99%