Village Official Website and Inclusive Communication Approach in Empowerment of Villagers in Susukan Banyumas Central Java, Indonesia

Nuryanti, .; Subejo,; Witjaksono, Roso; Fathoni, Mochamad

doi:10.1088/1755-1315/255/1/012047

Cited by 3 publications

(5 citation statements)

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“…Hal ini karena tim promosi sebagian adalah anggota tim web desa. Salah satu desa di Kabupaten Banyumas yang telah memiliki tim web desa adalah Desa Susukan, Kecamatan Sumbang (Nuryanti et al, 2019). Tim web yang dibentuk oleh masyarakat desa dan telah disahkan oleh kepala desa ini mempunyai fungsi jurnalistik, yaitu mencari informasi atau berita terkait kehidupan sosial ekonomi masyarakat, menuliskan kembali informasi tersebut untuk kemudian di upload pada web desa.…”

Section: Pendahuluanunclassified

Peningkatkan Kemampuan Promosi Online Taman Lazuardi Desa Susukan, Sumbang, Kabupaten Banyumas Melalui Pembuatan Video

Nuryanti

Setiansah

Marhaeni

et al. 2023

warta

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Taman Lazuardi as one of the tourist destinations of Susukan Village, of course it requires promotion in order to attract tourists to come to Taman Lazuardi. Taman lazuardi promotion team has used several social media platforms as promotional tools, but the results are still not optimal. One of the reasons is the lack of skills to create interesting content. One of the content that according to the promotion team is not yet attractive is content in the form of promotional videos. Therefore, it is necessary to provide training in create videos for promotional purposes through social media which can ultimately attract tourists. The service implementation team in this case will cooperate with the Taman Lazuardi promotion team in Susukan Village, Susukan, Banyumas. The method used to overcome partner problems is to do some training sessions and accompaniment. The result of this activity was the creation of 7 promotional videos made by Susukan residents and uploaded to Taman Lazuardi's social media.

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Section: Pendahuluanunclassified

Peningkatkan Kemampuan Promosi Online Taman Lazuardi Desa Susukan, Sumbang, Kabupaten Banyumas Melalui Pembuatan Video

Nuryanti

Setiansah

Marhaeni

et al. 2023

warta

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“…Reflection: The inclusive communication approach undertaken by the Susukan village web team has extended access to the same information "(…) action research is a participatory process that is concerned with developing practical knowledge to achieve useful goals." (Nuryanti et al, 2020) The methodology is used to develop action and reflection, as well as theory and practice in participation with others. It also serves to find solutions and concerns of individuals or groups.…”

Section: Nuryanti Et Al 2020 Social Inclusionmentioning

confidence: 99%

“…The use of Action-Research methodology has been justified in a number of ways, most notably its use to "monitor work in a cyclical, contextual, ethical and reflective way, with the aim of effecting learning and change" (Jocson 2015); the involvement of "students and researchers are co-learners" (Clark 2013,); the ability to continuously improve practice (Casey & Evans 2018) and, for example, the "developing practical knowledge" (Nuryanti et al, 2020). All of the justifications provided are centered around what the definition of Action-Research is, having only (Jia & Tung 2022), failed to justify the use of the methodology for the research they conducted.…”

Section: Meta-analysismentioning

confidence: 99%

The application of the Research-Action methodology in the context of New Media: Systematic Literature Review

Vieira,

Martins

2023

I Seven International Education Congress

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The interest in New Media has been increasing in research areas due to the growing amount of information and the constant development of technology. The form of information consumption has become more and more comprehensive and accessible, making it increasingly easier for society to identify the best and fastest ways of intervention to obtain relevant information for educational and social growth. However, there are still models of content transmission that need to be adapted to certain places, audiences, and needs, which requires more studies to identify the problem and beyond this, recognition of cause and effect in order to propose improvements in the process of social development. To act on social and educational problems, the Action-Research methodology presents itself as a possible solution. This methodology is characterized by constant collaboration between researchers and stakeholders living in the context of the problem, and the redefinition of solutions until the final goal is reached. Critical group thinking is thus central to the successful development of solutions to the problem at hand. Thus, this systematic literature review aims to identify and analyze the research conducted around New Media, with the implementation of the Action Research methodology. The SCOPUS database was used for the analysis, in which eight articles were found, with a time interval between 2015 and 2022, that used and operationalized the practice of Action-Research methodology to achieve the proposed empirical objectives, cyclically redefining the implemented actions in a participatory action context. This systematic literature review, further explores different contexts and areas of study, with the implementation of Action-Research methodology in relevant problems that are presented and analyzed through a meta-analysis. In this follow-up, in the meta-analysis it was possible to verify the diversity of contexts in the new means in the use of the methodology, not being permanent the area of education. In addition, the use of the methodology generated new perspectives for development and the possibility of future studies on the problems that were being investigated.

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“…Jarak tempuh menuju kota kabupaten sekitar 15 Km, sedangkan ke kantor kecamatan sejauh 4 Km. Jarak ini relatif dekat karena ditunjang kemampuan aksesibilitas masyarakat terhadap fasilitas umum melalui fasilitas kendaraan publik (angkutan umum) maupun kendaraan pribadi (Nuryanti, 2020).…”

Section: Pengantarunclassified

“…Pemilihan informan kunci atau informan yang mengetahui banyak hal terkait dengan fokus penelitian, sehingga untuk memilih sampel yang digunakan bukanlah sampel statistik atau probability sampling seperti pada penelitian kuantitatif. Namun lebih bersifat selektif, dimana peneliti menggunakan berbagai pertimbangan berdasarkan konsep/ teoritis yang dipergunakan, keingintahuan pribadi dan karakteristik pribadi, sehingga diharapkan mampu menangkap berbagai informasi kualitatif dengan deskripsi yang penuh arti, yang lebih berharga dari sekedar pernyataan jumlah atau frekuensi dalam bentuk angka (Mulyana, 2013). Oleh karena itu, pemilihan informan dilakukan dengan cara sengaja (purposive sampling), yakni peneliti memilih informan, dalam hal ini adalah aparat Desa Susukan, Pengelola web desa, pengelola taman desa, ketua BUMDES Susukan dan beberapa masyarakat Desa Susukan Kecamatan Sumbang Kabupaten Banyumas.…”

Section: Pengantarunclassified

Media Baru sebagai Sarana Promosi Taman Lazuardi dalam Rangka Memperkuat Ketahanan Ekonomi Masyarakat Desa Susukan

Nuryanti

Istiyanto

Noegroho

et al. 2022

JKN

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In the era of the second new media, where technology is very fast and reaches a wider audience, new media has become a mandatory choice as a means of promotion for the world of business, industry, and even education. One of the BUMDES efforts to increase village income is to build village parks. The emergence of village parks simultaneously makes the competition more intense, therefore a strategy is needed on how to utilize new media so that the results are maximized. One of the village parks that is currently being promoted to attract more residents is the Lazuardi Park located in Susukan Village, Sumbang, Banyumas. This study will look at how the strategy of using new media is carried out by the Susukan BUMDES for community empowerment and increasing the number of visitors to Lazuardi Park, so that it can strengthen the economic resilience of rural communities.This research was conducted in Susukan Village Park, Sumbang, Banyumas using descriptive qualitative research methods, using data collection techniques in the form of FGDs, in-depth interviews, and literature studies.The results showed that the promotion carried out by the manager of Lazuardi Village park was by utilizing social media, namely fb, instagram, and websites. The efforts made by the manager of Lazuardi Park are one of the efforts to increase the economic resilience of Susukan Village, including by diversifying promotions, improving infrastructure, managing human resources and funding. Keywords: New Media, Promotion, BUMDes, Village Park, Economic resilience ABSTRAK Pada masa era media baru kedua, dimana teknologi bersifat sangat cepat dan menjangkau khalayak lebih luas, media baru menjadi pilihan wajib sebagai sarana promosi bagi dunia bisnis, industri, bahkan pendidikan. Salah satu usaha BUMDES untuk menambah pendapatan desa adalah dengan membangun taman desa. Kemunculan taman desa yang secara serentak membuat persaingan semakin ketat, oleh karena itu diperlukan sebuah strategi bagaimana memanfaatkan media baru sehingga hasilnya maksimal. Salah satu taman desa yang saat ini sedang melakukan promosi agar dikunjungi banyak warga adalah taman Lazuardi yang berada di Desa Susukan, Sumbang, Banyumas. Penelitian ini akan melihat bagaimana strategi pemanfaatan media baru yang dilakukan oleh BUMDES Susukan untuk pemberdayaan masyarakat dan meningkatkan jumlah pengunjung taman Lazuardi, sehingga bisa menguatkan ketahanan ekonomi masyarakat desa.Penelitian ini dilakukan di Taman Desa Susukan, Sumbang, Banyumas dengan menggunakan metode penelitian kualitatif deskriptif, menggunakan teknik pengumpulan data berupa FGD, wawancara mendalam, dan studi pustaka.Hasil penelitian menunjukkan bahwa promosi yang dilakukan oleh pengelola taman Desa Lazuardi adalah dengan memanfaatkan media sosial, yaitu fb, instagram, dan website. Upaya yang dilakukan oleh pengelola taman Lazuardi adalah salah satu upaya untuk meningkatkan ketahanan ekonomi Desa Susukan, diantaranya adalah dengan diversifikasi promosi, perbaikan infrastruktur, pengelolaan SDM dan pendanaan. Kata Kunci: Media Baru, Promosi, BUMDes, Taman Desa, Ketahanan ekonomi

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Village Official Website and Inclusive Communication Approach in Empowerment of Villagers in Susukan Banyumas Central Java, Indonesia

Cited by 3 publications

References 0 publications

Peningkatkan Kemampuan Promosi Online Taman Lazuardi Desa Susukan, Sumbang, Kabupaten Banyumas Melalui Pembuatan Video

Peningkatkan Kemampuan Promosi Online Taman Lazuardi Desa Susukan, Sumbang, Kabupaten Banyumas Melalui Pembuatan Video

The application of the Research-Action methodology in the context of New Media: Systematic Literature Review

Media Baru sebagai Sarana Promosi Taman Lazuardi dalam Rangka Memperkuat Ketahanan Ekonomi Masyarakat Desa Susukan

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