“…Immersive experiences improve education, raise citizen awareness, and support behavior change toward more sustainable choices, from plastic pollution to building design, as well as sustainable mobility, tourism, and water management [3], contributing to achieving SDG 5 (Gender Equality), SDG 11 (Sustainable Cities and Communities), SDG 12 (Responsible Consumption and Production), and SDG 13 (Climate Accuracy). In product development, VR has been essential to a more sustainable process, reducing carbon emissions by replacing physical products or real-world interactions with virtual ones [4], and foreseeing ergonomic risks, protecting workers from the risk of harm and improving workplace well-being [5]. As a result, it is a critical contribution to achieving SDG 8 (Decent work for all) and SDG 9 (Industry, Innovation, and Infrastructure), which calls for more sustainable industrialization, resource efficiency, and clean, environmentally sound technology and industrial processes.…”