Visitantes no profesionales y libreros en la Feria del Libro de Madrid y su aceptación del formato del país invitado de honor: encuestas entre el público y libreros

Bosshard, Marco Thomas

doi:10.31819/9783964567888-008

Las Ferias Del Libro Como Espacios De Negociación Cultural Y Económica 2019

DOI: 10.31819/9783964567888-008

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Visitantes no profesionales y libreros en la Feria del Libro de Madrid y su aceptación del formato del país invitado de honor: encuestas entre el público y libreros

Marco Thomas Bosshard¹

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2022

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The internationalization of Georgian literature: Georgia as the guest of honour at the 2018 Frankfurt Book Fair

Kvirikashvili

2022

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This paper offers an account of Georgia's guest-of-honour experience at the 2018 Frankfurt Book Fair, aiming to observe how Georgian literature was represented and what branding strategies the Georgian delegation deployed to showcase Georgian culture before the international literary field. To this end, this paper considers what features Georgia's literary and political actors spotlighted in the process of branding Georgian literature and which authors were granted more visibility during the fair. This case study approaches literature and translation from a sociological perspective.

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The internationalization of Georgian literature: Georgia as the guest of honour at the 2018 Frankfurt Book Fair

Kvirikashvili

2022

Perspectives

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Visitantes no profesionales y libreros en la Feria del Libro de Madrid y su aceptación del formato del país invitado de honor: encuestas entre el público y libreros

Cited by 1 publication

References 0 publications

The internationalization of Georgian literature: Georgia as the guest of honour at the 2018 Frankfurt Book Fair

The internationalization of Georgian literature: Georgia as the guest of honour at the 2018 Frankfurt Book Fair

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