“…Integration also mirrors the dominant management paradigm, the resource-based view of the firm (Stephen et al, 2002). Yet, despite the literature advocating curriculum integration, which is neither sparse nor new (Bruner, 1977;Collins, 1996;Dewey, 1966, Fogarty, 1999Grubb, 2005;Huber and Hutchings, 2004;Lorents et al, 2003), business schools often operate as a loose amalgam of independent, miscellaneous units. Business curricula are poor at offering students the opportunity to develop integrated knowledge (Stephen et al, 2002).…”