2022
DOI: 10.1016/j.jhtm.2021.12.007
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What is holding customers back? Assessing the moderating roles of personal and social norms on CSR’S routes to Airbnb repurchase intention in the COVID-19 era

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Cited by 56 publications
(53 citation statements)
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References 102 publications
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“…To test our proposed hypotheses, we evaluated the path coefficients. We used the recommendation from Hui-Wen Chuah, et al [ 47 ] by using the bootstrapping method with 5000 subsamples in order to determine the significance of the proposed hypotheses. Figure 2 and Table 5 show that the direct effect of DIS is positively and significantly affecting KH (β = 0.438, p < 0.001); thus, H1 was supported.…”
Section: Resultsmentioning
confidence: 99%
See 1 more Smart Citation
“…To test our proposed hypotheses, we evaluated the path coefficients. We used the recommendation from Hui-Wen Chuah, et al [ 47 ] by using the bootstrapping method with 5000 subsamples in order to determine the significance of the proposed hypotheses. Figure 2 and Table 5 show that the direct effect of DIS is positively and significantly affecting KH (β = 0.438, p < 0.001); thus, H1 was supported.…”
Section: Resultsmentioning
confidence: 99%
“…The advantage of the two-stage procedure is that it can be used for exogenous or moderating variables for both reflective and formative indicators. Additionally, this strategy is superior to other methods (e.g., product indicator and orthogonalizing) in terms of statistical power, single effect estimation, and parameter recovery [ 47 ]. Figure 1 and Table 4 show the relationship between DIS and KH in relation to TR.…”
Section: Resultsmentioning
confidence: 99%
“…First, this study brings a new perspective to the understanding of the effectiveness of preventive measures in the postpandemic world. While traditional scope in Airbnb CSR studies includes economic, environmental, ethical and strategic philanthropy CSR (Chuah et al , 2022b; Chuah et al , 2022a), CSR in this study extends the traditional scope by including a public health CSR dimension such as implementing postpandemic preventive measures. The current study shows that preventive measures lead to positive outcomes via the signal effect of stakeholder orientation and via the halo effect of CSR.…”
Section: Discussionmentioning
confidence: 99%
“…The host is also typically a non-professional often lacking service management or customer relationship management skills (Liang et al, 2021). Although academics have begun examining CSR in P2P accommodation settings, highlighting the importance of such platforms' CSR activities in gaining public trust (Chuah et al, 2022a(Chuah et al, , 2022bQi and Chen, 2022), these studies were mostly triggered by the COVID-19 pandemic. Meanwhile, CSR plays an important role in the P2P accommodation sector by contributing to the achievement of sustainability (Mi and Coffman, 2019), as it requires from all the parties involved (the host, the guest and the platforms) accountability for the outcomes of their actions on the local economy, environment and society.…”
Section: Corporate Social Responsibility In Hospitalitymentioning
confidence: 99%