In recent years, the debate on emotions has been influenced by postconstructionist research, particularly the use of performativity as a key concept. According to Judith Butler (1993Butler ( , 1997) the construction of emotions is a process open to constant change and redefinition. The final result of emotionlanguage "natural" development is what is known as technoscience. New ways of naming emotions have emerged within technoscience. In our research on the use of information and communication technologies (ICT) by cyber-café and call shop users, we came to understand how these technologies are significant in those users' daily life. The emphasis will be on analyzing emotions related to the use of ICT in the aforementioned settings. Using the concept of performance (Butler, 1990), we will explore how narratives create a need for particular emotions, which did not exist before they were performed. To understand this performance, we use an ad hoc tool called Membership Categorization Analysis (MCA) as it is used by the Manchester School. Analysis has revealed the existence of a membership category in which velocity is salient as performance. This 'velocity' seems to follow the evolution of technoscience in the social sciences. We will observe velocity in the context created by two concepts, Donna Haraway's (1990) In recent years, the debate on emotions has been influenced by postconstructionist research (Íñiguez, 2005), particularly the use of performativity as a key concept. According to Judith Butler (1993), the construction of emotions is a process open to constant change and redefinition (Butler, 1997). In this vein, the "natural" evolution of emotion and language has ultimately led to the appearance of technoscience. New ways of naming emotions have emerged from a technoscience perspective (Belli, S., Harré, R., & Íñiguez, L., in press). Information and communication technologies (ICT) have resulted in new emotional aspects which philosophers, psychologists, and epistemologists have targeted in their common interests, for instance, the affective machine (Rose, 1983;Brown, 2005;Brown & Stenner, 2001;Michael, 2000Michael, , 2006, the notions of cyborg and techno-disembodiment (Haraway, 1989(Haraway, , 1995James & Carkeek, 1997;Gibbs, 2006;Hollinger, 2000), or the notion of "disclosure", a fuzzy phenomenon meaning the expression of emotions through a screen.In our research on the use of information and communication technologies (ICT) by cyber-café and call shop users, we have come to understand how these technologies are signifi-