“…Recent research has investigated the male role norm, a role ''imposed upon men to shape the way they act'' (Thompson, Grisanti, & Pleck, 1985, p. 414). The male role norm comprises aspects such as achievement, dominance, toughness, and importantly, avoiding everything feminine (Thompson et al, 1985), for example, success on a ''feminine knowledge test''-a test on which women typically score higher than men (Rudman, Dohn, & Fairchild, 2007; also see Reinhard, Stahlberg, & Messner, 2009). Relatedly, recent theorizing has considered psychological (heterosexual) maleness to be a precarious status (Vandello, Bosson, Cohen, Burnaford, & Weaver, 2008) that must be earned and demonstrated over and over (for a review, see Bosson & Vandello, 2011).…”