2019
DOI: 10.1111/ssqu.12625
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When Less Is More in Boosting Survey Response Rates*

Abstract: Objectives. Previous general population survey research has found that, relative to monetary incentives, altruistic appeals are ineffective in increasing survey response and that offering additional monetary incentives is always desirable. We consider an alternative population-a pro-social population-and ask whether these same conclusions apply. Methods. To evaluate the relative effectiveness of different incentive strategies, we randomly assign individuals to one of five conditions. We consider altruistic inc… Show more

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Cited by 21 publications
(17 citation statements)
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“…In the quantitative component of the study, 57 participants responded to the survey, which represents 17% of the sample pool of 326 people. However, this result is consistent with a typical noncompensated survey response rate (10%-15%) [34]. Future studies should expand the survey to a larger membership body to increase the number of respondents.…”
Section: Limitationssupporting
confidence: 88%
“…In the quantitative component of the study, 57 participants responded to the survey, which represents 17% of the sample pool of 326 people. However, this result is consistent with a typical noncompensated survey response rate (10%-15%) [34]. Future studies should expand the survey to a larger membership body to increase the number of respondents.…”
Section: Limitationssupporting
confidence: 88%
“…However, given the impacts of COVID-19, participant incentives were raised to $50 with approval from the IRB. Modifications to participant incentives at time-point 2 also offered a $100 charitable donation that, in combination with an option to obtain the $50 gift card, was expected to increase participation from health care leaders (Conn et al, 2019;Parkinson et al, 2019). A full description of procedures are described elsewhere .…”
Section: Methodsmentioning
confidence: 99%
“…In addition, we will also reach subjects at universities, health clinics, and community centres by using posters and/or emails and invite them to disseminate our survey to their friends and family members. To enhance the participation rate, 30 for each completed questionnaire, HK$1 (equivalently, US$0.13) will be donated to the Red Cross in the respondent’s region.…”
Section: Methods and Analysismentioning
confidence: 99%