Why do college students prefer Facebook, Twitter, or Instagram? Site affordances, tensions between privacy and self-expression, and implications for social capital

Shane‐Simpson, Christina; Manago, Adriana M.; Gaggi, Naomi; Gillespie-Lynch, Kristen

doi:10.1016/j.chb.2018.04.041

Cited by 205 publications

(173 citation statements)

References 57 publications

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“…Hashtags like #Twitterstorians allow members to cut through the 'noise' of Twitter, and more succinctly and strategically engage in information exchanges and exploratory dialogue with fellow members. We note for example that Twitter provides its members with access to a more 'spread-out' landscape of social networks; nurturing higher levels of bridging social capital and opportunities to connect with loose social ties [63]. More comparative work is required to confirm previous assertions that online communities supported by Twitter inherently favour information sharing behaviors over reciprocal connections between participants [64].…”

Section: Rq2: Does Twitter Facilitate Different Types Of Information mentioning

confidence: 79%

Social Media for Informal Learning: a Case of #Twitterstorians

Kumar

Gruzd

2019

Proceedings of the Annual Hawaii International Conference on System Sciences

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Open, online environments like social media are now a mainstay of lifelong informal learning. Social media like Twitter help people gather information, share resources, and discuss with other participant-learners with similar interests. This paper seeks to test and validate the 'learning in the wild' coding schema in the context of discussions on Twitter, an approach first developed for studying learning communities on Reddit. The schema considers how participant-learners are leveraging social media to facilitate self-directed informal learning practices, exploratory dialogue, and communicative exchanges. We apply the coding schema on a sample of tweets (n=594) from the History Twittersphere community (#Twitterstorians) to provide a more nuanced understanding of the different kinds of discursive practices, resource exchanges, and ideas being shared and communicated outside traditional classroom settings.

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Section: Rq2: Does Twitter Facilitate Different Types Of Information mentioning

confidence: 79%

Social Media for Informal Learning: a Case of #Twitterstorians

Kumar

Gruzd

2019

Proceedings of the Annual Hawaii International Conference on System Sciences

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“…However, underlying reasons for connecting might have shifted. Anecdotally, while users had been initially excited about Facebook because it offered them opportunities to stay in touch with others more easily than ever before, recent years have specifically experienced a growing number of influencers and microcelebrities, who use social media to connect, yet not for the sake of community but for the sake of broadcasting themselves (Arvidsson & Caliandro, 2016;Lahuerta-Otero & Cordero-Gutiérrez, 2016;Shane-Simpson et al, 2018).…”

Section: Theoretical Contributionsmentioning

confidence: 99%

“…Thirdly, we examine individual differences in motives, personality, and behavior by distinguishing between potential social media opinion-leaders, that is, influencers, and general users, that is, followers. This distinction is important as influencers are known to prefer Instagram to other sites to engage audiences, due to its focus on images, simplicity, and a combination of large but tight audiences (Shane-Simpson, Manago, Gaggi, & Gillespie-Lynch, 2018). Furthermore, influencers are key for commercial entities leveraging social media (Lahuerta-Otero & Cordero-Gutiérrez, 2016) and thus understanding their use of social media is pivotal (Erz & Heeris Christensen, 2018).…”

Section: Introductionmentioning

confidence: 99%

Hashtags: Motivational drivers, their use, and differences between influencers and followers

Erz

Marder

Osadchaya

2018

Computers in Human Behavior

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Hashtags have become a ubiquitous and seminal feature of social media; however, a comprehensive understanding of what motivates and predicts their use is yet to be addressed. To fill this gap, this research investigates motives of hashtag use and their effect on behavioral outcomes based on the Uses and Gratifications (U&G) approach. Through a twophase mixed method data collection, we distill six motives of hashtag use in the context of Instagram: Self-presentation, Chronicling, Inventiveness, Information Seeking, Venting, and Etiquette. We find drivers for platform use to affect these motives, which, in turn, influence the frequency of clicking and adding hashtags, and the number of hashtags a user may employ in a post. Furthermore, we find potential influencers to be heavy users of hashtags, primarily driven by motives of self-presentation, and to score higher on narcissism, extraversion and self-monitoring than followers. We further assert the need for U&G studies to explicitly acknowledge the nature of social media that allows users to both consume and produce content. The findings hold important implications for social media managers and designers.

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“…It is conceivable that Facebook will become a platform primarily used to gratify specific facets of the need for information that is related to one's already established social network with close others, whereas other platforms will be preferred for self-disclosure, expanding one's own social network, and distributing information to the public (cf. Shane-Simpson et al 2018).…”

Section: Implications For Uga and Facebook Researchmentioning

confidence: 99%

Information seeking behavior on Facebook: The role of censorship endorsement and personality

Kaspar

Müller-Jensen

2019

Curr Psychol

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Facebook started as a platform intended for connecting people but it has developed into a rich information source. Based on the uses-and-gratification approach, we examined to what extent censorship endorsement and personality factors can explain information seeking behavior on Facebook. 1525 German-speaking Facebook users participated in a cross-sectional survey. Censorship endorsement, three personality traits (extraversion, neuroticism, and openness), age, and gender served as predictors in blockwise regression models. Participants' information seeking behavior on Facebook served as the criterion variable, whereby we examined different behavioral strategies. Overall, the extent of one's endorsement of censorship was positively and reliably related to different facets of information seeking. Apparently, censorship might be considered a protection measure to establish a decent communication and information space. In contrast, personality traits were inconsistently related to different facets of information seeking. Extraversion and neuroticism were positively related to information seeking in general, but their impact was absent on some subscales. The effects of age and gender differed from what has been found in previous studies. Overall, the results highlight the necessity of a more differentiated perspective on social media use, provide implications for usesand-gratification research in the context of social media, and indicate interesting venues for future research by incorporating censorship attitude as a hitherto neglected factor.

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Why do college students prefer Facebook, Twitter, or Instagram? Site affordances, tensions between privacy and self-expression, and implications for social capital

Cited by 205 publications

References 57 publications

Social Media for Informal Learning: a Case of #Twitterstorians

Social Media for Informal Learning: a Case of #Twitterstorians

Hashtags: Motivational drivers, their use, and differences between influencers and followers

Information seeking behavior on Facebook: The role of censorship endorsement and personality

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