“…Social media marketing demonstrates significant influence on political life throughout the world. In the last decade, social media marketing tools and variables have been consistently impacting political elections and changes in the USA (Enli, 2017;Cook, 2010;Baumgartner and Morris, 2010), France (Wells et al, 2016), Egypt, Tunisia, Syria (Attia et al, 2015(Attia et al, , 2018bLavie, 2017;Yildirim, 2017;Frost, 2016;Al-Anani, 2015;Mufti, 2015;Yom, 2015;Hashemi, 2013;Uysal, 2013;Smith, 2013;Torelli, 2012), Nigeria (Udanor et al, 2016), Malaysia (Smeltzer and Keddy, 2010), Iran (Marandi et al, 2010;Morozov, 2009;Bazzi, 2009), China (Guobin, 2009), and Pakistan (Shaheen, 2008).…”