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AbstractPurpose -The purpose of this paper is to explore and understand the reasons for which middle-age women report highest percentages of intimate partner violence (IPV) than other age groups. Design/methodology/approach -This is a qualitative study in which grounded theory method was adopted, through the use of interviews. Findings -The findings revealed that the main reason for which women of the specific age group report intimate partner incidents more that other age groups is because they can recognize violence actions and behaviors. The findings suggest that frequent awareness campaigns should be organized, in order to keep women informed regarding IPV. Originality/value -The value of the current study is the fact that it offers a greater insight in the findings of the first national study conducted in the Republic of Cyprus by the Advisory Committee for the Prevention and Combating Family Violence.