Surfactant injection is a promising method for enhanced oil recovery (EOR) due to its effective micro‐displacement mechanisms. However, understanding the interaction of a surfactant solution with heavy oil in porous media is neither straightforward nor well understood, particularly in heterogeneous systems. By enabling in‐situ real‐time monitoring of flow transport, microfluidic studies have provided novel insights into the underlying multiphase physics of flow at the pore scale. This paper examines the two‐phase displacement efficiency of a new surfactant in layered–fractured porous microfluidic patterns, a topic seldom discussed in the literature. To evaluate the performance of the proposed surfactant, we considered several heterogeneous media with varying layer and fracture geometrical characteristics, quantifying displacement efficiency for each case. Based on the analysis of pore‐scale snapshots, it was inferred that the primary mechanisms responsible for EOR during surfactant flooding into heavy oil include pore wall transportation, emulsifications, the deformation of residual oil, inter‐pore or intra‐pore bridging, and wettability alteration. Macroscopic displacement experiments revealed that the width of the swept area from surfactant injection significantly exceeded that of water injection, resulting in a substantially higher oil recovery. Furthermore, it was demonstrated that the direction of fluid flow in relation to fracture orientation plays a critical role in the dynamics of surfactant solution movement and, consequently, the ultimate oil production.