Would Consumers Pay More for Nongenetically Modified Menu Items? An Examination of Factors Influencing Diners’ Behavioral Intentions

Lu, Lu; Gürsoy, Doğan

doi:10.1080/19368623.2016.1178618

Cited by 25 publications

(13 citation statements)

References 64 publications

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“…However, in this study, vaccine intention was higher in respondents who have higher levels of education. This might be explained by the fact that highly educated individuals express a higher trust in expert and scientific community opinions (Lu & Gursoy, 2017). Since this high trust in scientist opinions can play an essential role in changing individuals' perception of vaccine risks and the effectiveness of the vaccines, it is not surprising that highly educated individuals have a significantly higher vaccination intention.…”

Section: Discussionmentioning

confidence: 99%

Evolving impacts of COVID-19 vaccination intentions on travel intentions

Gürsoy

Can²,

Williams

et al. 2021

The Service Industries Journal

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This study examines the evolving impacts of COVID-19 vaccination intentions and vaccine hesitancy on travel intentions. The study also examines the sociodemographic factors that can influence willingness to take the vaccine and vaccine hesitancy since achieving herd immunity is critical for social and economic recovery. Data were collected through five surveys from a total of 4,223 individuals in the USA between February 2021 and May of 2021. The findings of the study indicate that over 70 per cent of the respondents are willing to get vaccinated with a COVID-19 vaccine. Vaccination intention and hesitancy rates have also been stable over time. Early in the vaccination process, vaccination intentions negatively impacted travel intentions, suggesting that individuals who are willing to get the vaccine postponed their travels in the short term, while individuals who do not plan to get the vaccine may not have changed their travel plans as travel restrictions were eased. However, this negative impact disappeared later as the number of vaccinated individuals significantly increased, closing the gap between the two groups. Findings also suggest that sociodemographic factors such as generational age, gender, marital status, education, region, race, religion, occupation influence the COVID-19 vaccination intention and vaccine hesitancy.

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Section: Discussionmentioning

confidence: 99%

Evolving impacts of COVID-19 vaccination intentions on travel intentions

Gürsoy

Can²,

Williams

et al. 2021

The Service Industries Journal

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“…Tourists can enjoy new food at any time of the year, and revenue from food spending can provide alternatives to those seasonal tourism activities that depend on temperature and climate (Kivela and Crotts 2006). To understand this market, research has been carried out on such areas as travelers’ food preferences (e.g., Chang, Kivela, and Mak 2010; Khoo-Lattimore, Yang, and Lai, 2016; Ramkissoon and Nunkoo 2010; Sánchez-Cañizares and Castillo-Canalejo 2015), tourists’ satisfaction with culinary events and restaurants (Bowden and Dagger 2011; Bowden-Everson, Dagger, and Elliott 2013), and their motivation to consume local foods (Sánchez-Cañizares and Lopez-Guzman 2012; Chang, Kivela, and Mak 2010; Frash, DiPietro, and Smith 2015; Jacob, Boulbry, and Guéguen, 2017; Kim and Eves 2012; Lu and Gursoy, forthcoming). With the rise of the experience economy, researchers have also endeavored to understand consumption of local foods as an experience (Walls et al 2011).…”

Section: Introductionmentioning

confidence: 99%

Developing a Theory of Surprise from Travelers’ Extraordinary Food Experiences

Goolaup

Solér

Nunkoo

2017

Journal of Travel Research

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The purpose of this research is to explore extraordinary experiences of food tourists and to develop a theory of surprise in relation to a typology of food cultural capital. We draw on phenomenological interviews with sixteen food tourists. We found that food tourists experienced surprise in different ways, depending on their food cultural capital. Food tourists who possessed a high level of cultural capital were surprised by the simplicity or complexity of the experience while those possessing a low level of cultural capital were surprised by the genuinity of the experience. Thus, we make an important theoretical contribution here as we learn that the resources food tourists possessed in the form of cultural capital conditioned the ways in which they conceived an extraordinary experience. More so, using the cultural capital perspective, we have also demonstrated the role of social context in contributing to creating an extraordinary experience.

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“…In Part 2 (time 2), participants read a randomly assigned message regarding a specific product and were asked to express their purchase intention and the amount that they are willing to pay for this product. This study adopted measurement items from existing studies ( Lu & Gursoy, 2017 ) to measure purchase intention (PI) using a 5-level Likert scale. The changes of purchase intention were calculated by using:

…”

Section: Methodsmentioning

confidence: 99%

Interactive effects of message framing and information content on carbon offsetting behaviors

2021

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This study examines the effects of message framing and information presentation on tourists' carbon offsetting behaviors within the theoretical framework of heuristic-systematic processing. The interactive effects of message framing and information presentation are assessed on both static and dynamic outcome variables employing a mixed between-within group methodology utilizing two sets of data through a longitudinal 2 × 2 × 2 experimental design. The results reveal that a gain-framed messaging combined with objective climate change information and objective carbon offsetting information results in significantly more positive impacts on changes in purchase intention of carbon offsetting products and increases willingness to pay for carbon offsetting. Conversely, the combination of loss-framed messages and subjective information presentation are shown not only to be ineffective in increasing carbon offsetting behavior but results in declines in tourists’ purchase intention of carbon offsetting products and willingness to pay for carbon offsetting.

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Would Consumers Pay More for Nongenetically Modified Menu Items? An Examination of Factors Influencing Diners’ Behavioral Intentions

Cited by 25 publications

References 64 publications

Evolving impacts of COVID-19 vaccination intentions on travel intentions

Evolving impacts of COVID-19 vaccination intentions on travel intentions

Developing a Theory of Surprise from Travelers’ Extraordinary Food Experiences

Interactive effects of message framing and information content on carbon offsetting behaviors

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