The article touches upon the issue of communicative activity of student youth in the Internet and the advantages of applying modern information technologies in higher education institutions in the process of teaching the discipline "Physical Culture". Internet communication today is one of the priority ways of communication among students and undergraduate students. The authors tried to determine the main characteristics of the communicative user, the students' opinion about the role and the place of the Internet in their daily lives, a list of goals and objectives for implementation of which respondents use information technologies, as well as the motives and preferences of students -Internet users. Analysis of the data of the social survey made it possible to classify general trends in students' behavior in the network.The use of computer programs and Internet technologies, as well as training in cooperation, allow solving the tasks of activating the performance of each student in the process of training, the formation of situations for their creative activity, establishment of interpersonal relations in the network, and uniting into communities by interests.The authors suggest ways to increase the communicative activity of students in the informative space of physical culture throughout the entire period of training.