During the last two decades, green and sustainable business models (GnSBMs) have become a popular topic of discussion among researchers, practitioners and policymakers. Preponderance of research and an expanding worldwide push to use GnSBMs need a full grasp of the state of research on GnSBMs. "Business should not be detrimental to society nor a parasite on society; rather, it should solely contribute positively to the well-being of society". As a result of this realization, sustainable business development has prompted a significant shift in the way that  developing nations extend their business goals to include consideration of the global ecosystem and human development in accordance with the United Nations Sustainable Development Goals. This review focuses on the understanding o green business and marketing, history of green business models, practices of green business and various other aspects of green business.

To survive in the current unstable economic environment, every organization that operates needs to be able to adapt. The pace of change has accelerated substantially in recent years, and businesses and organizations now deal with change on a daily basis. Organizations must adapt to shifting environmental conditions and ongoing change in the complex and competitive global business environment of today to stay competitive and profitable. There is fierce competition today. The market has evolved, there are more competitors, and new firms have entered. Additionally, Slovak enterprises must pay close attention to market changes and respond to both domestic and foreign market demands .Our time is one that is genuinely innovative. Without technical advancements, life would not be the same as it is today. The world market is undergoing rapid change. In order to improve their revenue, more and more businesses are currently going internationally. Today's global business trends center on utilizing cutting-edge technology, studying consumer behavior. This article describes the current state of the global business management area and discusses the newest business theories and the technology used to successfully execute them.