Abstract

This study aims to test and analyze the effect of product and promotion on buying decision mediated purchasing motivation. This research is quantitative research with explanatory research approach. This research is conducted on a fixed consumer who partnered with PT. TrakindoUtama Surabaya more than three years amounted to 58 respondents. Data collection using questionnaire and literature review with WarpPLS version 6.0 analysis tool. The results of the study showed that the direct effect of product influence on purchase motivation and the influence of promotion on purchasing motivation had a strong significant influence. Furthermore, the influence of the product on purchasing decisions and the influence of promotion on purchasing decisions have a significant weak influence. Next, the effect of purchasing motivation on purchasing decisions has a significant weak influence. Also, indirectly the motivation of purchase can mediate the effect of the product on purchasing decisions because it has a strong significant influence. However, the indirect effect of purchase motivation cannot mediate the influence of promotion on purchasing decisions, because it has a weak significant influence.

Abstract:This study aims to reveal and give meaning to Transformational leadership based on perception by informants in paskibra(Flag hoisting troops) at High School.This study is a qualitative research with case study approach. This study was conducted on the paskibra SMA Laboratorium Universitas Negeri Malang (UM Laboratory School). Informants in this study amounted to ten informants who are in paskibra SMA Laboratorium UM. Data collection is done by interview, observation, and documentation. Data analysis includes data collection, data reduction, data presentation, interpretative data, and conclusion. The results show that the first proposition is individualized consideration formed by coaching, nurturing, respecting others, and organizational values. In the second proposition is idealized influence formed with confidence, commitment, loyalty, and professional. Next, the third proposition is intellectual stimulation formed by coordination, stimulation, fighting power, work ethic, and support. Furthermore, the fourth proposition is inspirational motivation formed with philosophy, ideas, motivation, vision and mission, and sharing. the fifth proposition of attributed charisma is formed by the soul of leadership, responsible, and communicative. the sixth proposition is that the Organizational Performance of paskibra is reflected by internal performance and external performance. Researchers also found in the process of the formation of components of Transformational leadership through education (learning and experience). Transformational leadership components of each individual or group have the ability to an organizational performance of paskibra can be implemented properly by members. This finding is related to one of the theories of education, namely experience learning and ability theory.

This study aims to describe and explain the meaning of change in hijab culture in society and how the role of these values change on the implementation of differentiation-focus strategy and its effect in improving business performance. This research is conducted on small business hijab Faiz Collection in Manyar District Gresik. This research approach is a case study with qualitative descriptive research method. The findings of the study indicate that the meaning of change in hijab culture is related to values on the hijab. The first value is cultural value, formed by: 1) religious system, 2) social organization system, and 3) knowledge system. The second value is hijab value, formed by: 1) religious system, 2) community norms, 3) requirements, and 4) benefits. The third value is business value, formed by: 1) consumption activities, 2) production activities and 3) distribution activities. The effect of changing needs on hijab (from hijab standard to the syar'i hijab) to business performance is the increasing sales doubled compared with the standard hijab sales.

Perusahaan sektor industri barang konsumsi di Indonesia cenderung meningkatkan penggunaan modal kerjanya pada tahun 2009-2013. Umumnya, adanya peningkatan profitabilitas karena adanya efisiensi manajemen modal kerja, maka peningkatan profitabilitas tersebut juga meningkatkan nilai perusahaan. Penelitian ini bertujuan menganalisis pengaruh langsung periode piutang, periode persediaan, periode utang terhadap profitabilitas dan nilai perusahaan. Selain itu, pengaruh tidak langsung terhadap nilai perusahaan melalui profitabilitas juga diteliti. Sebanyak 23 perusahaan sektor industri barang konsumsi yang terdaftar di Bursa Efek Indonesia digunakan dalam penelitian sebagai populasi dan sampel. Analisis jalur digunakan sebagai metode analisis data. Hasil penelitian membuktikan bahwa peningkatan periode piutang dan periode utang dapat meningkatkan profitabilitas perusahaan. Penurunan periode piutang dan periode persediaan serta peningkatan periode utang akan meningkatkan nilai perusahaan. Profitabilitas tidak memediasi pengaruh periode piutang, periode persediaan, periode utang terhadap nilai perusahaan. Disimpulkan bahwa perusahaan dapat meningkatkan penggunaan jumlah modal kerjanya selama peningkatan modal kerjanya tidak melebihi pertumbuhan penjualannya dan likuiditas menjadi penilaian utama bagi investor. Kata kunci: periode piutang, periode persediaan, periode utang, profitabilitas, nilai perusahaan.