Green marketing has become a trendy topic, particularly in the industrial property sector, where it is urgently needed in Indonesia. Brand trust is crucial for winning customers, and an integrated marketing strategy is necessary to build it. This study aims to develop a brand trust model integrated with green marketing. The researchers built a Brand Trust Integrated Model, which includes five conceptual models with key variables (information credibility, customer engagement, communication tools, green purchase intentions, and eco-labeling). The model was tested using 400 questionnaires, and SEM-Amos was used for the analysis. The results show that the green marketing conceptual model on brand trust is successful in Indonesia's Industrial Property context, combining the five proposed conceptual models and yielding significant results (customer engagement and green purchase intention). These findings provide a basis for increasing brand trust in the future, promoting the comfort of the Indonesian Industrial Property environment, and informing customers about the benefits of green property, thereby increasing scientific knowledge.

Currently, the development of the Indonesian fashion world, especially in Yogyakarta, is growing rapidly, even though during the Covid-19 pandemic, online-based businesses actually grew rapidly. One of the e-commerce businesses involved is Bougainvilea. With an online sales concept, Bougainvilea provides a wide variety of the best products for the latest Muslim fashion. With the strength of its customers, this study aims to highlight the problem of how customer satisfaction and trust affect customer loyalty in e-commerce in Bougainvilea companies. Data was collected by means of a questionnaire to 195 respondents with a simple random sampling technique. Data analysis was carried out using a quantitative method using SmartPLS software. The results of the study identified that customer satisfaction has a positive and significant effect on customer loyalty, customer trust has a positive and significant effect on customer loyalty and customer satisfaction has a positive and significant effect on customer trust

Less ergonomic work postures such as bending and squatting have the potential to pose work risks. When muscles receive static loads repeatedly and for a long time, it causes complaints of damage to joints, ligaments, and tendons commonly referred to as musculoskeletal disorders (MSDs) or injuries to the musculoskeletal system. This study aimed to determine the level of risk of work postures performed by workers in each work activity using the Rapid Entire Body Assessment (REBA) and Ovako Working Posture Analysis System (OWAS) methods and provide suggestions for improving work postures to minimise the occurrence of work risks. The research was conducted at the foundry of metal in the Casting section. Initial data in the form of Nordic Body Map (NBM) questionnaire data used to determine complaints in the musculoskeletal system and data in the form of image documentation on each work activity used as material for analysing the assessment of the REBA and OWAS methods. Proposals for improving the working posture were given in the form of adding foundations for moulding and pattern-making activities, the design of tools for metal liquid pouring activities, and furnace designs for metal smelting. Proposals for improving the working posture were given in the form of adding foundations for moulding and pattern making, the design of tools for metal liquid pouring, and furnace designs for metal smelting.

Sukorintex merupakan sebuah perusahaan yang bergerak di bidang tekstil dengan produk utamanya adalah kain sarung berlabel Wadimor. Permasalahan yang dihadapi oleh PT. Sukorintex yaitu kecacatan yang terjadi akibat proses tenun oleh mesin Weaving 1 sehingga tidak dapat memenuhi standar kualitas sarung yang telah ditetapkan oleh perusahaan. Jumlah produk yang diproduksi mesin weaving 1 memiliki jumlah paling tinggi dibandingkan dengan mesin lain. Jika dibiarkan dan terjadi terus-menerus hal tersebut akan merugikan perusahaan secara finansial maupun non finansial. Tujuan dari penelitian ini adalah mengupayakan pengendalian kualitas agar hasil produksi kain sarung memiliki kualitas yang sesuai dengan standar perusahaan. Penelitian ini menggunakan metode SPC (Statistical Process Control) untuk monitoring, mengendalikan, menganalisa, mengelola serta memperbaiki produk dan proses produksi dengan metode statistik. Kecacatan yang terjadi akibat proses di mesin weaving 1 adalah sebanyak 7,8% dari total produksi sedangkan standar toleransi kecacatan dari perusahaan sebesar 5,8%. Salah satu faktor yang memengaruhi banyaknya kecacatan kain sarung adalah faktor metode, yakni benang lusi dobel dengan tingkat kecacatan tertinggi yang disebabkan oleh kesalahan pada saat proses pencucukan.