Due to Covid-19 pandemic, sales and the number of visitors to Taco Casa Bali have decreased. In this changing situation, repurchase inten­tion is very important for the continuity of the culinary business, so it is important to find out the factors that influence it. The research aimed to determine the effect of product quality and price in influ­encing customer satisfaction on customer repurchase intentions at Taco Casa Bali during Covid-19 pandemic. Although variables in this research are not new, there is still inconsistency in the findings and also this paper factors in Covid-19 pandemic situation. Sample size consisted of 97 respondents. Using Smart-PLS version 3.9, results showed that product quality does not affect the customer repurchase intention. Price and customer satisfaction affect the customer repur­chase intention. Product quality and price affect customer satisfac­tion. Customer satisfaction does not act as a mediator for product quality and price on customer repurchase intention. Implications of practice for this paper are discussed in the end of section.

<p><em>This research aim at assessing the impact of Covid 19 crisis toward family business’ Socioemotional Wealth’s (SEW) dimensions. SEW framework differentiate the unique entity of family business to non family business.  It identifies why family business decision making do not merely based on financial consideration but also family’s welfare and emotional attachment. Five SEW dimensions that will be explore are known as FIBER (Family control, Identification, Binding social Ties, Emotional attachment and Renewal of the family bond). As Indonesia enter a recession as shown by a decrease in GDP quarterly data 2020, it will put a strain on the family business decision as most business now fall into surviving mode. The question will be weather the pressure of survivability reduce the intensity of SEW in family business or, on the contrary, the pressure will change the degree of SEW dimensions? The method used to answer this will be an explanatory single case study. The exploitative study showed that other than financial preparedness, respectable approach to family members, shareholders and stakeholders prior crisis are an important factors in determining changes of SEW degree during crisis.   </em></p><p><strong><em>Keywords: </em></strong><em>Family business, Socioemotional Wealth, Crisis</em><em></em></p>

This research aims about how to build parent’s trust at Super Rasa Jaya Company. This is a family company engaged in bakery industry. This research was a descriptive qualitative. For data collecting technique, this study used interview and observations method. The data were validated though data validity test. Data triangulation was carried out by interviewing 6 informants who worked as entrepreneurs. Four of them have become a successful leaders of the next generation for more than 5 years. Two others were the owners of Super Rasa Jaya Company. This study found the owner of Super Rasa Jaya Company (head of the generation) had not been able to have their trust on the performance of their future generations yet. To gain that trust, the future generations had to work very hard. They were also required to provide evidence about their work. The next generation had to be able to demonstrate high performance in running and organizing the company. They had to able to produce a variety of new products and improve the quality of production in order to get the trust from the heads of the previous generation.

The food and beverage business in Indonesia is positive because it is able to contribute the highest Gross Domestic Product (GDP) among the sub-sectors under other creative economy categories. This phenomenon is certainly a good opportunity for food and beverage business actors such as Syahi Haleeb. Syahi Haleeb sells spiced milk tea beverage products located in Surabaya. This study aims to determine the effect of product quality and price on the intention to repurchase Syahi Haleeb's products. This study uses a quantitative approach using purposive sampling technique. The population in this study are consumers of Syahi Haleeb's products. The sample used in this study were 97 respondents. Data collection method using a questionnaire with a Likert scale and data analysis using linear regression analysis. The results in this study show that product quality has a positive and significant effect on repurchase interest, price has a significant effect on repurchase interest.

Ma-sum merupakan bisnis yang bergerak pada industri madu, dan madu yang di pasarkan merupakan madu asli sumbawa. Tujuan dari penelitian ini adalah untuk mengetahui pengaruh kualitas produk, testimoni dan harga terhadap keputusan pembelian produk Ma-sum  Merupakan penelitian kausal kuantitatif dan populasi dan sampel dari penelitian ini adalah masyarakat yang pernah membeli madu Ma-sum di surabaya. Karena populasinya tidak diketahui dengan margin of error 10%, Berdasarkan hasil perhitungan maka jumlah sampel yang akan digunakan sebanyak 96.04 responden dan akan dibulatkan menjadi 97 responden. Penelitian ini menggunakan pendekatan kuantitatif yang di bantu dengan program SPSS 25. Dalam penelitian ini terdapat tiga indikator yaitu kualitas produk, testimoni dan harga. Penelitian ini menggunakan metode deskriptif dengan pendekatan kuantitatif. Alat analisis menggunakan analisis regresi linear berganda, uji hipotesis dan uji asumsi klasik. Teknik pengumpulan data dilakukan dengan menyebar kuesioner. Teknik pengambilan sampel menggunakan purposive sampling. Jumlah sampel yang diteliti 47 responden. Hasil penelitian menunjukkan bahwa hanya testimoni (X2) yang berpengaruh secara signifikan terhadap keputusan pembelian (Y) sedangkan kualitas produk (X1) dan harga (X3) tidak berpengaruh secara signifikan terhadap keputusan pembelian (Y) Kata kunci: Kualitas Produk, Testimoni, Harga dan Keputusan Pembelian