Purpose In a dynamic environment, understanding the consumer’s behavior in an online market is critical for the development of online retailers’ strategies. In Egypt, although the number of internet users is growing rapidly, online shopping is at an early stage of development. In addition, there is a lack of knowledge about the behavior of Egyptians toward online shopping and the factors that influence their behavior. Design/methodology/approach To demonstrate the applicability of the technology acceptance model (TAM), this research applies an extended TAM to analyze the factors that impact the Egyptian consumers’ online shopping behavior. Structural equation modeling is used for fitting the data and testing the hypothesis. Findings Findings revealed that perceived enjoyment, perceived ease of use, social norm and perceived risk have significant influences on the respondents to shop online; while the site language effect was insignificant. Research limitations/implications This study has mainly four limitations. The first concerning the sample, it should cover diversified areas other than Cairo and should include respondents from different education levels. Future studies may consider using a national sample of current and potential online shoppers to be able to generalize the results. Second, the questionnaire should include questions about the levels of education and the level of income to analyze if they influence actual online shopping. Third, although the benefits of using online surveys such as reducing the costs and time and collecting data more accurately compared to paper-pencil surveys, the low response rate may lead to non-response bias. Finally, constructs such as website content, design, and response could be added to the TAM to examine different aspects of website functionalities on the actual shopping. Originality/value Considering that online shopping is still at the early stage of development in Egypt, there is a need to examine the factors that influence the behavior of Egyptian consumers while adopting online shopping. To fill in this gap, this study is analyzing the factors impacting the consumers’ decisions to shop online by examining a sample of students from the Faculty of Economics and Political Science, Cairo University. This study will contribute to providing an empirical application of the TAM on the Egyptian consumers in addition to, enhancing the knowledge of electronic retailers about the factors that drive consumers toward shopping online.
The Sinai Peninsula is a vital part of the Arab Republic of Egypt, geographically and historically. Its uniqueness and diversity of nature are reflected in its place-names, including both physical and human (cultural) features. The objectives of this study are to: (1) construct a digital geo-database of place-names; (2) classify the collected names based on their meanings to understand the motives behind naming them; and (3) utilize GIS-based spatial analysis techniques to map, geovisualize and analyse the spatial distribution pattern of specific categories of such names. In this paper, the results show that most place-names are descriptive of the place they belong, either in whole or in part. They usually depict their geographical character and that in turn demonstrates how place-names and the naming process itself represent responses to the physical environment and cultural landscape and how place-names studies reveal patterns of settlement in the region under study.
We study asset pricing dynamics in artificial financial markets model. The financial market is populated with agents following two heterogeneous trading beliefs, the technical and the fundamental prediction rules. Agents switch between trading rules with respect to their past performance. The agents are loss averse over asset price fluctuations. Loss aversion behaviour depends on the past performance of the trading strategies in terms of an evolutionary fitness measure. We propose a novel application of the prospect theory to agent-based modelling, and by simulation, the effect of evolutionary fitness measure on adaptive belief system is investigated. For comparison, we study pricing dynamics of a financial market populated with chartists perceive losses and gains symmetrically. One of our contributions is validating the agent-based models using real financial data of the Egyptian Stock Exchange. We find that our framework can explain important stylized facts in financial time series, such as random walk price behaviour, bubbles and crashes, fat-tailed return distributions, power-law tails in the distribution of returns, excess volatility, volatility clustering, the absence of autocorrelation in raw returns, and the power-law autocorrelations in absolute returns. In addition to this, we find that loss aversion improves market quality and market stability.
For politicians, to promote intended messages to different groups of individuals, they could employ strategic individuals called “informed agents.” The aim of this article is to explore and measure the impact of two competing groups of informed agents on opinion dynamics within a society exposed to two extreme opinions. Thus, an agent-based model is developed as an extension to the bounded confidence model by assuming the existence of two groups of informed agents. The impact of these agents with respect to their social characteristics, such as, their size in the society, how tolerant they are, their self-weight and attitudes about others’ opinions is explored. Different assumptions about the initial opinion distributions and their effect are also investigated. Due to the difficulty of observing a real society, social simulation experiments are constructed based on artificial societies. The simulations conducted resulted in some interesting findings. With no dominating group of the two informed agents, the society will be ended up concentrated around a moderate position. On the other hand, with significant difference between the two group sizes, the larger group will polarize the population towards its opinion. However, this conclusion will not apply if the population is skewed towards the other opinion. In such case, the larger group will only succeed to turn some of the society to be more moderate. In a society skewed towards extreme opinion, dominant informed agents adopting the other extreme will not be able to shift the society towards their opinion. Finally, in radical societies informed agents could turn most of the society to be extremists.
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